1 Million Cards and Counting: parago's Reward Ordering Portal Hits Industry Milestone

LEWISVILLE, Texas, June 4, 2013 /PRNewswire/ -- parago's Reward Ordering Portal (PROP) – the easiest way to order prepaid cards for corporate incentive programs – just issued its millionth card.

PROP was built by parago, a global incentives and engagement company, to deliver easy self-service to clients who need to order, load, activate and track cards for corporate rewards. Prepaid cards are one of the most popular forms of corporate rewards, offering a wide array of promotional, payment and incentive opportunities. PROP launched in 2011.

Thus far parago clients have embraced PROP to order prepaid cards for a variety of incentives purposes, including:

• Employee rewards: spot rewards and safety, health & wellness incentives are the most frequent orders within PROP
• Consumer incentives: gift with purchase, event marketing and customer acquisition programs drive nearly half the volume of PROP card orders
• Market research incentives: instant-issue cards are easily ordered, funded and activated for survey and clinical trial participants
• Action-triggered: A $0 card is delivered with a specific call to action within a direct mail piece, then funded in near real time when the consumer acts

"When we built PROP, we had a single vision: simplicity," stated Mike Reynolds, parago EVP of Rewards & Recognition. "With more than one million cards ordered, it is evident that our clients feel we have achieved our goal. We have put an array of prepaid solutions at our clients' fingertips at a time when the cards are in high demand; prepaid has become an enormously powerful marketing and engagement tool."

To take a tour of PROP, visit http://www.parago.com/prop/prop.html.

About parago
parago inspires behavior change by delivering $2 billion in rewards to 50 million people worldwide each year with advanced technology. A relentless focus on innovation (including three patents and 27 industry firsts) drives better results. That's why parago is the smart choice for leading Fortune 500 companies and some of the largest brands in the world. Number one in consumer rebates and incentives, a global provider of channel management, a top solution for employee rewards and recognition, parago is a top-ranked digital and promotion agency according to Advertising Age's 2013 agency rankings. For more information, visit www.parago.com, the parago blog or Twitter. parago: the thought that counts.

SOURCE parago