BENGALURU, December 19, 2017 /PRNewswire/ --
Bringing communities together for a great cause, UF Academy & Studios - a premium fitness lifestyle brand - has today announced the dates for its unique community event, The Run, in aid of Tasalli, a non-profit organisation
- 'The Run', presented by Max Life Insurance, commences at 06:00 am on January 7 from Sullivan Police Grounds, Bangalore
- Interested communities can choose from four categories - Pro 21K, Passion 10K, Pride 5K, and Seniors & Kids (2.5 Km)
It's that time of the year again, when one looks back at the year gone by, catching the winter breeze and making resolutions, one of which always is about fitness goals. So, when nostalgia and the lifestyle kicks in, it reminds one of the past, and inspires them to make plans for the future.
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Outdoors lifestyle is integral to the culture in many countries. That means sports, fitness and just a sheer vibrance to a city which you can feel deep down when you set foot on them. A sight of senior citizens deftly performing Tai Chi in a park early morning or a group of cyclists pedaling down undeterred by wind and rain. The Olympics took roots from the ethos of creating that culture.
Building that culture in Bangalore and looking beyond personal best is how 'The Run' came about. To find the best in every community, laying the foundations of a sports lifestyle and finding the 'community best'.
UF Academy & Studios introduced 'The Run' in 2015 towards urban community activation. What started as an intra-community event with less than 100 participants, developed into an inter-community event over the years. The Run has now evolved into a city-wide event in Bangalore.
"Fitness and sports need to be integral to our culture and lifestyle. Sporting events bring people together and better lifestyle. More than personal best, The Run was founded on the principle of 'community best'. We are divided by nothing and united by sport. The Run is just that: celebration of commune, a celebration of life. Moreover, 'The Village', a first in the country at a running event, is really a celebration of life bringing people from across communities together. There is live music concert, flea market, food stalls, and performances. The event is pure community energy at display," said Ravish Dhamija, Founder at UF.
"Our mission is to bring communities together and provide a superlative running experience through hearts and soles, creating lasting social impact. The Run kicks-off on 7th January, 6:00 am from Sullivan Police Grounds, the very grounds where many a Bengalureans grew up playing hockey," added Ravi Mondreti, a veteran marathoner and The Chief Run Officer at UF.
'The Run' is in support of women who are the driving force behind every family's fitness and wellbeing. Tasalli, which practically means to comfort, as an organisation has a vision that every family should provide safety, opportunity, and equality for each of its member. Tasalli stands against abuse and exploitation - particularly of women and children. Tasalli empowers former victims through education, equipping, and rehabilitation.
The Run has four categories - Pro 21K, Passion 10K, Pride 5K, and Seniors & Kids (2.5 Km).
The event will be held at Sullivan Police Hockey Ground, Magrath Road.
About UF Academy & Studios:
UF Academy & Studios (UF) is a premium fitness, fashion & sports lifestyle brand creating a social impact. UF created India's first fitness index in partnership with NHRD. UF has measured and trained the State Police and Commando forces, runs women's exclusive boot camps. The location-based boot camps have set the standard of community involvement and activation, and the upcoming academy and studios are on their way to creating a model of fitness innovation and execution.
For further details, visit: http://www.therun.in
Media Contact:
Ravish Dhamija
[email protected]
+91-998-6006169
Founder & Managing Partner
UF Academy & Studios
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