MUMBAI, July 16, 2015 /PRNewswire/ --
Proudly boasting of more than 20 million loyal viewers in India from the premium niche category, travelxp is the only fully HD travel channel broadcasting in India.
(Logo: http://photos.prnewswire.com/prnh/20150515/10122924 )
travelxp announced today that the television channel will be available to Dialog Television subscribers in Sri Lanka. The entry into the Sri Lankan market is a very important step for travelxp as it expands its reach in the Indian subcontinent and is in line with its aspirations to broadcast in markets globally.
There's expectedly a lot of excitement in store for the viewers as one of the best travel channels in the world and Sri Lanka's largest DTH service provider come together to bring the best travel content for the Sri Lankan audience. The alliance between the two companies gives the Sri Lankan consumer a close look at some of the best travel content filmed in more than 100 destinations across the world. Consumers in Sri Lanka will be delighted with the quality of the content and the opportunities to explore destinations across the world from the comforts of their homes.
Elaborating on the commencement of broadcast of travelxp in Sri Lanka, Prashant Chothani, CEO, travelxp, said, "Sri Lanka with its 20 million population, a booming economy, vivid cultural ethos and a stable government is an important part of the Indian subcontinent. travelxp will bring consumers in Sri Lanka in close contact with cultures and lifestyle across the globe via its programming." He added, "travelxp also plans to expand its programming content from Sri Lanka and will soon commence filming at some of the most beautiful locations in Sri Lanka, allowing its consumers worldwide as well as in Sri Lanka a ringside view at the vivid culture and the lifestyle of Sri Lanka and hopes to bring about the projection of Sri Lanka as an exotic destination for travellers across the world."
Commenting on this alliance, Chirantha De Zoysa, Head of Business, Dialog Television, said, "travelxp will bring the world to our viewers, showcasing different cultures, lifestyles, places to visit in a unique and engaging style. We are privileged to welcome and present the channel to Sri Lanka, and we also look forward to opportunities to promote Sri Lanka to global travellers via travelxp making this a truly progressive and effective partnership."
About travelxp:
Started in 2011 as India's first high definition channel with the largest library of travel content across the world, a world leader in introducing content in the 4K technology, travelxp covers genres of programs including food, destination, culture, nature, and more. travelxp is the only channel among 750-odd channels in India which specifically focuses on travel-related content.
In India, it reaches out to 20 million households defined as the premium niche category with presence and broadcasts in countries across six continents in the world. It also syndicates content to 45+ television networks across the globe and having filmed more than 100 destinations in more than 35 countries. travelxp is also a part of the regular In-flight entertainment programming for some of the largest commercial airlines in the world including but not limited to Jet Airways, Air India, Oman Air, Cathay, Qatar Airlines and Etihad.
About Dialog Television:
Dialog Television is a fully-owned subsidiary of Dialog Axiata PLC and operates a Direct-to-Home (DTH) Digital Satellite TV service and is the market leader in Sri Lanka's Pay TV sector. DTV supports a broad array of international and local content in both Standard Definition (SD) and High Definition (HD) formats alongside a wide portfolio of Sri Lankan television channels and delivers high quality infotainment to a viewer base in excess of 500,000 Sri Lankan Households.
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Media Contact:
Mansi Tambewagh
[email protected]
+91-9867259259
Manager Alliances - Media & Entertainment
travelxp
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