OPPO's F5 Sidharth Limited Edition Gets Sold Out on Amazon

DELHI, February 9, 2018 /PRNewswire/ --

- The dashing blue edition designed in collaboration with OPPO Brand Ambassador, Sidharth Malhotra, went live on 8^th February on Amazon  

- 'Capture the Real You' movie receives more than 16 million views

OPPO, The Selfie Expert and leader, today announced that its recently-launched Selfie Expert - OPPO F5 Sidharth Limited Edition has been sold out on their online partner, Amazon. The online sale started yesterday, 8^th February, and the entire lot of the limited edition of OPPO F5 were all sold out. The dashing blue edition of OPPO F5 was a result of collaboration with its brand ambassador - Sidharth Malhotra. This striking new color edition continues the success of the F5 series, OPPO's first full-screen model featuring ground-breaking A.I. Beauty Recognition Technology designed to personalize beautification. Priced at INR 19,990 and just in time for Valentine's Day, the OPPO F5 Sidharth Limited Edition will now be available off-line from 9th February across all offline stores.

This is not the first time OPPO has found success with its limited editions. Other camera phones like F3 Diwali Edition, F5 Deepika Padukone Limited Edition and F3 BCCI Edition were immensely appreciated by consumers. OPPO is focused towards offering its target audience, the youth, unique and interesting experiences with phones that are an extension of their personalities.

Commenting on this success, Will Yang, Brand Director, OPPO India, said, "We are extremely happy with this news and further encouraged to bring our consumers in India great experiences. We invest in listening to our target audience, understand their interests and tailor our strategies to meet their demands. We will continue on the same path and help the youth in living their dreams through our innovative technology."

"We are thrilled to have witnessed such a remarkable customer response to OPPO's F5 Sidharth Limited Edition. At Amazon.in, we are focused on expanding selection and this smartphone's phenomenal sale highlights our focus in providing our customers the best to choose from. We are pleased to provide our customers with exclusive access combined with a convenient, trusted shopping experience," said Noor Patel, Director - Category Management, Amazon India.

At the same time, OPPO's brand new micro film, 'Capture the Real You' (https://www.youtube.com/watch?v=ljbCyumiVAQ&t=3s) became a sensation on the Internet with over 16 million views on YouTube in a span of 3 days. This movie became a major driving factor in terms of the sale of the newly-launched OPPO F5 Sidharth Limited Edition; therefore, being the most-gifted smartphone this Valentine's day. The fans really appreciated the idea of a smartphone helping them follow their dreams and dedicatedly working towards their goal.

OPPO F5 Sidharth Limited Edition is available in Dashing Blue colour for people who love to be stylish while capturing their memories. The phone features a 20MP front camera with an f/2.0 aperture and a 16MP rear camera with F1.8 aperture. OPPO's Color OS 3.2, together with 4G RAM + 32GB ROM memory gives the operating system much smoother user experience; the O-share file-sharing technology is 100 times faster than Bluetooth - 8 to 10 pictures (3MB each) can be transferred between OPPO phones within seconds.

The OPPO F5 Sidharth Limited Edition battery life is longer thanks to the 3200Ah battery and the Continuous Optimizing Technology which manages the apps running on the device, allowing the user up to 12 hours of continuous use (simulated test). The Do Not Disturb function for gaming will display an incoming call in the form of a banner. One's gameplay will not be interrupted while ensuring they will not miss any important calls.

About OPPO  

OPPO is a camera phone brand enjoyed by more than 20 crore young people around the world now. For the last ten years, OPPO has been focusing on manufacturing camera phones, while innovating mobile photography technology breakthroughs. OPPO was the first brand to launch smartphones with 16MP front cameras. OPPO was also the first brand to introduce the motorized rotating camera, the Ultra HD feature and the 5x Dual Camera Zoom technology. In line with its deep insight of young people's behavior, OPPO first launched selfie-focused smartphones in 2015 - Selfie Expert F series in India and other markets. Its first batch of products received a warm welcome, and the brand leads the trend in the industry. In 2016, OPPO was ranked as the number 4 smartphone brand globally, according to IDC. In India, OPPO became the official sponsor of Team India, Men's and Women's National Cricket Team in 2017. It is also the official global partner of ICC in the mobile category for four years starting 2016. The market share of OPPO in India's offline market ranks No.2 in Dec 2016 according to GFK.

For more information, please visit http://www.oppo.com/in/.

Media Contact:
Jaspreet Kaur
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