DELHI, August 26, 2015 /PRNewswire/ --
Epitomizing a superlative experience, built on leading-edge design, Kohler - a global leader in kitchen and bath design and technology, is launching yet another differentiated product - The Veil Intelligent Toilet. The Veil combines thoughtful design, powerful performance and user-friendly functionality, giving a unique, innovative and luxurious experience to the user.
(Photo: http://photos.prnewswire.com/prnh/20150826/10129150 )
The Veil toilet has all functionalities including a concealed tank, automatic flushing and bidet integrated in one piece . Its modern design is minimalistic and has an ergonomically-designed French curve seat, for added comfort.
Veil's rimless bowl design makes it easier to clean, ensuring elevated hygiene level.
Technology integration in the new range:
- Automatic flushing with double siphonic flushing system
- Night light and automated deodorizer
- Integrated Bidet
- Rimless bowl
- Intuitive function - motion-activated, hands-free opening and closing cover
Its double siphonic flushing system incorporates dual jets that produce efficient and powerful siphoning action, hence conserving water. The intelligent auto-flush technology detects requirement for either full or half flush and also has the option for manual flush in case the power goes out. It features a single wand for front and rear wash with 5 positions for best hands-free hygiene. Sterilized water cleans the bidet wand after each wash and UV light sanitizes it every 24 hours.
The Veil toilet has been created keeping in mind the modern contemporary housing needs of consumers. The Veil will be available across all stores in India and will be priced around INR 4.45 Lacs.
Commenting on the launch of Veil, Mr. Salil Sadanandan, Managing Director, Kohler Kitchen and Bath, India said, "At Kohler, we focus our efforts on designing products that enhance the lives of the customers, thus, reinstating the spirit of 'Gracious Living' in everything that we do. Our intent in launching The Veil Toilet is to provide comforting luxury to people who want the best in their homes."
Keeping in mind the concept of toilet millionaire seeing a rise around the globe, Kohler also unveiled their new campaign titled 'Irreconcilable Differences'. Irreconcilable differences campaign will strike a chord with consumers owing to its story and the fabulous Veil. The TVC revolves around a rich couple going through separation with the new product Veil playing a lead role.
The new Kohler campaign comprises an integrated outreach and engagement plan. This campaign will be spread across all platforms TV, Print & Digital. Featuring with this campaign, is a TVC on irreconcilable differences directed by the experienced Vinil Mathews, from Breathless Productions, who also directed the hit feature film 'Hasee Toh Phasee'. Interestingly, this TVC shows how the new, unique and luxurious toilet - The Veil, helps in reconciling a millionaire couple going through separation.
About Kohler India
Kohler launched its innovative range of bathroom products including toilets, lavatories, faucets, bathtubs, whirlpools and showers in India in May 2006. With its business headquarters based in Gurgaon, Haryana, Kohler India is expanding its operations across the country.
For more information, visit: http://www.kohler.co.in/
About Kohler
Founded in 1873 and headquartered in Kohler, Wisconsin, in the United States, Kohler Co. is one of America's oldest and largest privately held companies. Kohler is a global leader in the manufacture of kitchen and bath products, engines and power generation systems, cabinetry, tile and home interiors, and international host to award-winning hospitality and world-class golf destinations. Kohler Co. employs more than 31,000 associates on six continents, operates plants in 49 worldwide locations, and has dozens of sales offices around the globe. The company and each associate share in the mission to contribute to a higher level of gracious living for those who are touched by the company's products and services.
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