NEW DELHI, March 10, 2015 /PRNewswire/ --
- Focuses on Creating a Honor Community in India
- Will Feature Updates on New Launches
Honor, the global leading digital brand for the mobile generation, today announced the launch of http://www.hihonor.in, an online platform for consumers to get a first-hand understanding of Honor smartphones and also share their brave stories. Honor also launched the India Honor Twitter and Facebook pages to connect with the young digital natives in India.
Allen Wang, President - Consumer Device Business Group, Huawei India said, "The launch of www.hihonor.in is an extension of the very successful launch of www.hihonor.com, which was launched for the global markets. As India is a large and important market for Honor, we decided to launch a separate website for India. hihonor.in will provide a platform for us to engage with Indian customers, enable creation of Honor communities, and allow people to share their brave stories, as Honor is a brand 'for the brave'. We will also be announcing product launch led announcements on hihonor.in."
Honor phones share three basic DNA qualities; best camera, long battery life and remarkable craft. Honor is a global internet smartphone brand which exclusively caters to the youth, digital natives and people who are not afraid to pursue their passions, as these are the true brave people of today. Honor smartphones are meant to highlight the courage and risk taking capability of an individual. hihonor.in invites individuals to share their brave stories and individuals who have chased their dreams with passions at #BraveStories.
Huawei, a well recalled brand in telephony solutions, is set to consolidate its position as a committed player in the smartphone device segment. Honor was launched in 2013 to exclusively cater to the youth, digital natives and people who are not afraid to pursue their passions. Honor has so far received some overwhelming response from customers. Honor's differential lies in its quality, ability to innovate and each of the products are a result of extensive research and development. Honor is looking at putting concerted efforts towards understanding the best and exclusive marketing model for each of its focus markets, so that it could best cater to the customers in these markets. In India, Honor has already announced the launch of hihonor.in, an online platform where consumers can connect with the brand, ask questions and get an in-depth understanding of Honor phones.
About Honor
Honor was launched in 2013 and is an independent internet smartphone brand under Huawei. Honor is committed to be a global leading digital brand for mobile generation. It is a brand for users who have grown up in the Internet era and take positive attitudes towards life and is hence a brand 'for the brave'. All the Honor products enjoy global aesthetics, super processing technology and massive patent support.
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