PUNE, India, November 13, 2014 /PRNewswire/ --
AirTight Networks today announced a new go-to-market campaign 'XPRESS - Yatra' for its recently launched channel partner program XPRESS. The initiative aims to significantly develop and strengthen AirTight's channel network in India, and at the same time create new opportunities for partners to grow their businesses.
(Logo: http://photos.prnewswire.com/prnh/20141113/10110782-a )
(Logo: http://photos.prnewswire.com/prnh/20141113/10110782-b )
XPRESS brings a solution-centric approach increasing partner profitability, introducing the concept of solution bundles - secure Wi-Fi, wireless security, compliances and audit, BYOD Enablement, brand promotion, customer loyalty programs, warehouse automation, among many other solutions that could be enabled via AirTight products.
The solution bundles can be delivered as services, creating highly profitable revenue streams. The program also solves many of the partners' concerns - timely procurement, assistance in technical sales training, lead generation and sales enablement.
The first phase of 'XPRESS - Yatra' will cover 4 cities - Bangalore, Chennai, Hyderabad and Delhi. Top solution providers and system integrators will be brought together in an interactive forum to share industry insights, brainstorm common problems and collaborate to find a mutually benefitting solution.
The campaign was initiated during the launch event of XPRESS in Mumbai, which was well received by partners and saw an unprecedented participation of 100+ key business partner decision makers.
Kiran Deshpande, President at AirTight Networks, said, "We are committed to work with our partners to achieve the shared objective we all desire. 'XPRESS - Yatra' is one of many new campaigns that AirTight is launching to drive profit and growth for the channels in India. An important task under the new program is to induct new partners across the country. In addition, we are also introducing a special focus partner training program."
The campaign is being organised in partnership with Comguard, National Distributor of AirTight Networks and CRN, media partner for the campaign.
About AirTight Networks
AirTight Networks is the global leader in secure Wi-Fi solutions. The company's award-winning family of products combines a true carrier-class, multitenant, controller-less architecture with breakthroughs in central manageability, ease of deployment, user analytics, social engagement, cost effectiveness, as well as AirTight's long time top rated WIPS technology. AirTight's global customer base includes leading enterprises in the government, financial, IT/ITeS, telecom, manufacturing, education, healthcare, retail, and hospitality sectors. For more information, please visit us at: www.airtightnetworks.com or follow us @AirTight.
Media Contact: Prashant Singh, [email protected], +91-8007234946, Marketing Manager, AirTight Networks
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