A Different Take - Making of the Devanahalli Stop Motion Project Video
BANGALORE, September 7, 2016 /PRNewswire/ --
House of Hiranandani, one of the leading developers in India along with digital advertising firm, Tag Vinnatti, have made a stop motion film to create a virtual story which focuses on the quality of life and ideal location that their Devanahalli project in Bangalore offers to its residents.
One of the few developers to use this technique, House of Hiranandani, made this film with seven different sets. The film also required a spectrum of materials and hundreds of props which were handcrafted along with five key characters of the story by Tag Vinnatti. Prashant Mirkar, Vice President-Marketing & Sales, House of Hiranandani, provides a better understanding of the idea behind the film, "Devanahalli is a popular hub for Investors. We wanted to make this investment more lucrative by offering world-class amenities and luxury living. Our project in Devanahalli emphasizes on not only the benefits of the location but also on the benefits of convenient living. We wanted to create a vision of this unique proposition in a creative manner."
The stop motion film focuses on the coveted and charmed life that Mr Raj Shekhar Iyer is enjoying at House of Hiranandani, Devanahalli. The complete process from storyboarding to modelling the entire stop motion for the film was completed in the record time of less than two months. Focusing on the theme, Anand Nair, Creative Director & Managing Partner, Tag Vinnatti said, "We always try to innovate with our stories. This time around, while having to capture the location highlights and the benefits of such a large community, we thought of looking at it through a personal lens - that of a family who would reside at Devanahalli." This film also focuses on the proximity of this township to important hubs like the Kempegowda International Airport, ITIR and Hardware Tech Park, International school and other facilities. The end product is a wonderful warm film that relates to the perfect family life in a House of Hiranandani project.
Video link: https://www.youtube.com/watch?v=6hShv1jn4jE
Catch the making of the video here: https://www.youtube.com/watch?v=7PePDUa6Xao
The Devanahalli project with 2, 2.5, 3, and 4 BHK homes as well as 3 and 4 BHK villas came into the limelight after the inauguration of the Kempegowda International Airport in the year 2008. The integrated community is situated near the international airport and embraces the idea of luxury living. The project boasts a state-of-the-art club house, dense Herbal Park and vast expanses of greenery.
About House of Hiranandani
For last three decades, House of Hiranandani has built multiuse developments in India on large scale and introduced retail, hospitality, healthcare, education and entertainment into their developments. Through the environment-friendly concepts of new urbanism, our focus has been on converting suburban sprawls into well-planned urban communities.
House of Hiranandani has a unique approach to engineering, planning and designing and invests heavily in research and development to ensure that it is at the forefront of value engineering and design.
For additional information, visit the website of House of Hiranandani, or follow them on Twitter at @HOHExclusive
Media Contact:
Prashant Mirkar
[email protected]
+91-22-25763751
House Of Hiranandani
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