Yes We Flippin' Can! flipflop Launches Four Wines In A Can

LIVERMORE, Calif., May 12, 2015 /PRNewswire/ -- flipflop wines (www.flipflopwines.com) is uncorking a new era, becoming the first and only top 100 wine brand to offer its award-winning wine in portable, convenient cans. The lineup of sleek 250 mL flipflop cans will feature four wines, including Chardonnay, Pinot Grigio, and two new offerings, Fizzy Sangria and Fizzy Crisp White, both of which have a slight effervescence and are exclusively available in cans.

The winemakers at flipflop believe that wine should be a fun and casual experience, and the debut of flipflop cans offers consumers the opportunity to enjoy wine almost anywhere, without apprehension or stuffiness. The flipflop team researched ways that wine could be effectively canned and once a final can design was chosen, it was put through comprehensive testing. Tasting panels also performed side-by-side samplings of wine from flipflop cans and traditional glass bottles to ensure the cans deliver a high-quality drinking experience. Each flipflop can contains the equivalent of two (4.2 oz.) glasses of wine, the perfect serving size for the more than 50 percent of drinkers who noted in a recent survey* that they consume approximately two glasses of wine per sitting.

"Not long ago people might have scoffed at the idea of high-quality wine in a can, but we've always believed that wine should be approachable and easy to enjoy," said flipflop winemaker James Foster. "We make flippin' good wine, and we're especially excited for drinkers to try our two new offerings, Fizzy Sangria and Fizzy Crisp White, whose refreshing effervescence really comes through after popping open a cold can. We're also proud to be the only wine brand to offer a fizzy sangria in a can."

"The biggest benefit of flipflop cans is the fact that they can go places where glass bottles can't," said Foster. "But in addition to their superior portability, the cans are also a great container for wine. flipflop cans are easy to open, chill quickly and hold temperature extremely well, so they can stay cool and crisp even when consumed during the warm summer months."

flipflop cans come in 4-packs of 250 mL cans, for a suggested retail price of $11.99 and are currently available nationwide – just in time for all those occasions that call for the convenience of a can, such as beaches, parks, pools, sporting events, boats, campgrounds and airplanes.

Throughout summer 2015, flipflop cans will also be "on tour" at a number of music festivals, available at Windy City Lake Shake (Chicago), Farmborough Festival (New York), and others.

For more information, visit www.flipflopwines.com/flipflop-cans/ or www.facebook.com/flipflopwines. To find flipflop wines near you, visit www.flipflopwines.com/find.

flipflop Chardonnay

• Tasting Notes: Medium-bodied with pineapple, soft vanilla, and a long, lingering finish
• Pairing Suggestions: Wood-fired Neapolitan pizza, mac & cheese, and chicken Caesar salad

flipflop Pinot Grigio

• Tasting Notes: Light-bodied with tropical citrus, ripe pear, and a zesty, clean finish
• Pairing Suggestions: Bruschetta, spaghetti carbonara, eggplant parmesan, and tacos

flipflop Fizzy Sangria

• Tasting Notes: Deliciously sweet blend with notes of orange, lemon, lime, and ripe fruit
• Pairing Suggestions: Chips and guacamole, grilled pork skewers, and fried calamari

flipflop Fizzy Crisp White

• Tasting Notes: Ripe, juicy tropical and citrus fruit with floral Muscat aromas
• Pairing Suggestions: Veggie pizza, grilled chicken sandwich, and pasta salad

About flipflop wines:
Introduced in 2011, flipflop crafts well-balanced, delicious wines that signal good times and can be enjoyed at any occasion. Its portfolio of award-winning wines includes 10 varietals, and in 2015, flipflop became the first top 100 wine brand to offer its wine in cans.

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