LOS ANGELES, Feb. 1, 2017 /PRNewswire/ -- Continuing WGN America's fourth-quarter 2016 ratings momentum, in January 2017, the network posted its best monthly performance in nearly four years, since March 2012, rising an impressive +20% in prime versus a year ago among Adults 25-54 (119K vs. 99K). WGN America also posted the #5 highest gain in January 2017, while ad-supported general entertainment cable networks were down by a combined -6% in prime.
The network's January success comes on the heels of ratings milestones set in 2016. WGN America's audience increased +16% among Total Viewers and +14% among Adults 25-54 year-over-year. This marked the best performance for the network since launching its original programming strategy.
In addition to its strong year-over-year performance and outstanding gains in January 2017, WGN America ended the year with robust double-digit growth in Q4 2016, expanding its audience by +20% among Adults 25-54 and +32% in Adults 18-49 in prime (Live + 3).
The network's hit series "Outsiders" returned for its second season on January 24 and drew 2.5 million Total Viewers in Live + 3 delivery on premiere night, +12% above "Outsiders'" season one average in Total Viewers and + 10% in Adults 25-54. The 9 p.m. ET/PT telecast represented a +622% increase over the network's Adults 25-54 time period season-to-date average and +405% among Total Viewers in Live + 3 viewing.
Season two of WGN America's smash series "Underground," which averaged 3 million Total Viewers in Live + 3 delivery in season one, returns Wednesday, March 8 at 10:00 p.m. ET/PT.
WGN America and Tribune Studios
WGN America, the flagship entertainment network of Tribune Media Company (NYSE: TRCO) is nationally distributed in nearly 80 million homes via cable, satellite and telco, with high-quality entertainment programming including the breakout hit series "Outsiders" and "Underground." The network also brings its audience a strong slate of popular first-run syndicated series and blockbuster movies. Through Tribune Studios, the creative development arm of Tribune Media, original content is produced for WGN America and Tribune local stations nationwide. Follow the network on Twitter @wgnamerica. For additional information, please visit www.wgnamerica.com.
SOURCE WGN America
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