Valvoline(R) and Lubrizol Receive SAE Environmental Excellence in Transportation Award

LEXINGTON, Ky. and CLEVELAND, April 30 /PRNewswire-FirstCall/ -- Ashland Consumer Markets (Valvoline) and The Lubrizol Corporation (NYSE: LZ) have been named the 2010 winners of the SAE Environmental Excellence in Transportation (E2T) Award for their partnership in demonstrating the environmental benefits of Valvoline motor oils with Lubrizol HyperZDP™ System. Winners were announced on Tuesday, April 13, at the Society of Automotive Engineers (SAE) World Congress held in Detroit, MI.

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This award marks the culmination of three years of technical collaboration between Lubrizol and Valvoline to demonstrate the benefits of Valvoline passenger car motor oil on emissions performance over the life of the vehicle. Rigorous laboratory and field testing, extensive statistical analysis and life cycle analysis were used to confirm that Valvoline motor oils with HyperZDP System offer consumers the dual benefit of extended catalyst life and reduced tailpipe emissions.

The E2T award, established in 2000, recognizes an individual or groups of individuals who through their ingenuity and dedication make significant innovations in reducing the environmental impact caused by the transportation industry. The key criteria for recognition are innovation, originality, demonstrated significant favorable impact on the environment and improvement over any existing technologies, methods and public acceptance. To be eligible for the award, the nomination must meet category criteria and demonstrate innovative achievement, favorable environmental impact, widespread applicability and no transfer of environmental burdens.

Sam Mitchell, president, Ashland Consumer Markets (Valvoline), stated, "This award signifies an important achievement and third-party endorsement for both Lubrizol and Valvoline. It is a great example of how we work with our strategic partners to develop products that continually reduce our environmental impact. Now, drivers using Valvoline motor oil have the peace-of-mind that our motor oils not only extend catalyst life but also help reduce harmful emissions."

"We are honored to have received this award along with Valvoline, an important customer and valued partner," added Dan Sheets, president, Lubrizol Additives. "It is rewarding to have our technology recognized for its contributions in reducing environmental impact."

About The Lubrizol Corporation

The Lubrizol Corporation (NYSE: LZ) is an innovative specialty chemical company that produces and supplies technologies that improve the quality and performance of our customers' products in the global transportation, industrial and consumer markets. These technologies include lubricant additives for engine oils, other transportation-related fluids and industrial lubricants, as well as fuel additives for gasoline and diesel fuel. In addition, Lubrizol makes ingredients and additives for personal care products and pharmaceuticals; specialty materials, including plastics technology and performance coatings in the form of specialty resins and additives. Lubrizol's industry-leading technologies in additives, ingredients and compounds enhance the quality, performance and value of customers' products, while reducing their environmental impact.

With headquarters in Wickliffe, Ohio, The Lubrizol Corporation owns and operates manufacturing facilities in 17 countries, as well as sales and technical offices around the world. Founded in 1928, Lubrizol has approximately 6,700 employees worldwide. Revenues for 2009 were $4.6 billion. For more information, visit www.lubrizol.com.

About Valvoline

Valvoline, a brand of Ashland Inc. (NYSE: ASH), has been serving American motorists longer than any other motor oil. The Valvoline family of products includes Eagle One® appearance products, Car Brite® car restoration products, Zerex® antifreeze, SynPower® performance products and MaxLife® products created for higher-mileage engines. With more than 850 locations throughout the United States, Valvoline Instant Oil Change® is a leader in serving the quick lube market.

www.valvoline.com

Ashland Inc. provides specialty chemical products, services and solutions for many of the world's most essential industries. Serving customers in more than 100 countries, it operates through five commercial units: Ashland Aqualon Functional Ingredients, Ashland Hercules Water Technologies, Ashland Performance Materials, Ashland Consumer Markets (Valvoline) and Ashland Distribution. To learn more about Ashland, visit www.ashland.com.

SOURCE The Lubrizol Corporation

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