TrueCar.com Pricing Can Lower Advertised Lease Payments

SANTA MONICA, Calif., Nov. 30, 2010 /PRNewswire/ -- Before you head to the dealer to take advantage of their advertised leasing deals, make sure you check with TrueCar.com to secure the best price for your lease.

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While best known for providing upfront prices consumers can use to buy a new car, a TrueCar.com price can also be used to lease, potentially saving thousands over the lifetime of the lease.

"Leasing is a great way to get more car for the money, especially if you drive 15,000 miles or less per year and prefer a new car every few years," said Jesse Toprak, VP of Industry Trends and Insight for TrueCar.  "Most attractive lease deals are typically subsidized by the manufacturers but what many consumers don't know is the price on the advertised lease deal can still be negotiated to lower the price of the lease payment."

Even when a new car is leased there is still a "selling price."  The fact that the vehicle is being leased doesn't make a difference to the dealer since a price needs to be assigned to the transaction, regardless of who is the "buyer" (leasing company) and who is the "driver" (you).  Most advertised special lease deals assume a certain selling price that includes a certain amount of profit to the dealer.

Below is an example of an actual lease special from Mercedes-Benz to help illustrate how TrueCar.com's Certified Upfront Pricing can help get an even better deal:

The selling price for the same vehicle at a trusted TrueCar.com dealer in Southern California is $34,627. This is $2,078 lower than what was used in the lease special example from Mercedes-Benz.  If this lower selling price is plugged into the lease special (all other numbers remaining the same) the $349/month lease payment now becomes $269, saving the customer $80 per month**.

For more information about the pros and cons of leasing and getting a better deal through leasing, please visit the TrueCar Blog.

*Manufacturer lease deals change regularly; this deal expires 11/30/2010

**Deals vary by region; check with a dealer for most current information.

About TrueCar

TrueCar is the authority in new car prices.  We show car buyers and car dealers how much people actually paid for a particular car in a specific local area.  With TrueCar pricing, both new car buyers and new car dealers can know at any time what is considered a good or great price on a new car. Consumers no longer need to walk into a dealership partially informed and fully suspicious -- using TrueCar they walk in knowing the price of a fair deal. Dealers benefit by TrueCar's real-time, unbiased information about marketplace pricing, helping them price cars for increased sales, and ultimately gaining market share over other dealers.  Our innovative new car pricing service is offered free of charge on our website at www.truecar.com, on our mobile site at mobile.truecar.com, and via syndication of our tools and pricing data to leading automotive research sites throughout the web. 

About TrueCar Data

TrueCar obtains data directly from numerous sources including automotive dealers, technology companies, data aggregators, and analytics companies within the automotive space.   We also acquire vehicle configuration data, customer and dealer incentives data, financing and loan data, vehicle registration and insurance data, and much, much more.  TrueCar is insatiable about data with our goal to find 100 percent of all purchase transactions, even if that means finding the same transaction multiple times from multiple sources within the car-buying ecosystem.  Our data is among the most timely and comprehensive in the industry.  TrueCar believes the greater our informational accuracy, the greater benefit we provide to both dealers and consumers.

Disclaimer

This press release and the information contained herein is for noncommercial use on "as-is, as available" basis and may be used for informational purposes only.  TrueCar makes no representations or warranties, express or implied, with respect to the information contained in this press release and the results of the use of such information, including but not limited to implied warranty of merchantability, fitness for a particular purpose and non-infringement.  The information contained in this press release may include technical inaccuracies or typographical errors.  Neither TrueCar nor any of its parents, subsidiaries, affiliates or respective partners, officers, or directors, employees or agents shall be held liable for any damages, whether direct, incidental, indirect, special or consequential, including without limitation lost revenues or lost profits, arising from or in connection with your use or reliance on the information presented in this press release.

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Jesse Toprak

https://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=94534

SOURCE TrueCar.com