Top Ten VaultWare Powered Apartment Search Websites in Fourth Quarter 2010
SCOTTSDALE, Ariz., Feb. 10, 2011 /PRNewswire/ -- Apartment marketing and leasing software provider VaultWare™ today released its quarterly list of the top ten most popular apartment search websites powered by the VaultWare online apartment availability and reservation system during the fourth quarter of 2010. The list highlights the top performing apartment Internet Listing Services based on the number of renters that check specific apartment availability, indicating a higher level of interest in the property.
The VaultWare apartment reservation system integrates with over 170 websites in the United States to provide rental prospects the ability to find current rental pricing and availability, as well as to hold a specific unit and prequalify instantly online. On average, over one million people per month used VaultWare to check availability in 2010.
VaultWare availability searches per property diminished during the months of October through December, reflecting the typical seasonal trend in multifamily leasing. The ranking remained mostly unchanged from Q3 2010 with Craigslist retaining its position at the top with the classified ad site generating 186.1 availability searches per property in the 4th quarter. Although Google recently announced plans to drop real estate listings from its Maps product, Google Maps reentered the ranking last quarter with 12.3 availability searches per property.
Top Ten Most Popular VaultWare Powered Apartment Search Websites – Q4 2010 Based on prospective renters checking apartment availability |
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Q4 2010 |
Q3 2010 |
Q4 2009 |
Website* |
Availability Searches |
|
1 |
1 |
2 |
Craigslist.org |
186.1 |
|
2 |
2 |
1 |
Rent.com |
155.2 |
|
3 |
3 |
3 |
Apartments.com |
119.7 |
|
4 |
4 |
5 |
ForRent.com |
75.0 |
|
5 |
5 |
8 |
Move.com |
55.5 |
|
6 |
6 |
7 |
ApartmentFinder.com |
40.2 |
|
7 |
7 |
9 |
ApartmentGuide.com |
25.1 |
|
8 |
8 |
10 |
MyNewPlace.com |
21.6 |
|
9 |
NR |
NR |
Google Maps |
12.3 |
|
10 |
9 |
NR |
ApartmentSearch.com |
7.9 |
|
Total |
698.5 |
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*Rankings are based on the number of times renters check specific apartment availability online per property from the respective website. All websites have a minimum of 200 apartment properties powered by VaultWare. |
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For more information, visit the VaultWare Online Marketing Index (www.vaultware.com/marketindex) which enables multifamily professionals to benchmark their individual property or their portfolios' online leasing results against industry averages. To see how rental pricing compares by marketplace, visit www.PadZing.com.
About Realty DataTrust Corporation
Realty DataTrust Corporation, makers of the VaultWare Apartment Marketing and Leasing Suite, located in Scottsdale, Arizona, offers online marketing and leasing solutions for the multifamily housing industry. VaultWare helps property managers effectively market their properties and available apartments on the web making it easy for consumers to find, reserve and instantly pre-qualify for apartments online and increase a property's efficiency and occupancy rates by delivering apartment management companies the highest-qualified prospects possible. Over 130 management companies throughout the United States, from small property management companies to some of the country's largest real estate investment trusts, use the award-winning VaultWare Apartment Marketing and Leasing Suite. www.VaultWarePlaces.com is a free, self-service website solution for property managers wanting a powerfully effective property website. VaultWare Places websites are free to any multifamily property manager. PadZing.com, an apartment market trends division by Realty DataTrust, gives apartment owners, marketing executives, and apartment brokers vacancy and rental rate data to help create forecasts, compile customized data trends per geographic region, and analyze trend data to make daily business decisions. To learn more about VaultWare, visit the company's website at www.VaultWare.com.
Contact: |
Kevan Humphrey |
|
Phone: |
480-776-5358 |
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Email: |
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SOURCE VaultWare
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