The Trend of Home Horticulture Shows Irresistible Growth in China

SHANGHAI, July 5, 2016 /PRNewswire/ -- Asia's largest trade show in floricultural, horticultural and the garden industry, the 19^th Hortiflorexpo IPM Shanghai is to be held in Shanghai New International Expo Center from May 10 to 12, 2017. The event is sponsored by INTEX SHANGHAI CO.,LTD.

In China the concept of horticulture has grown recently, many Chinese people are becoming home horticulture experts. Home horticulture, with broad market prospects, has entered the stage of rapid development.

In recent years, China lends great support and poses higher requirements for the R&D, manufacturing and sales of horticultural products from the perspective of industrial development. With the approval of the State Council, the Industrial Structure Adjustment Guidance Catalogue (2007 Exposure Draft) was released by National Development and Reform Commission. According to the Catalogue, the building of ecologically friendly communities has encouraged the field of urban infrastructure construction and real estate. In resource saving and comprehensive utilization, the government encouraged the development and application of technologies and the manufacturing of equipments related to energy and water saving, environmental protection, and comprehensive utilization of resources and the launching of the comprehensive utilization and development program of renewable resources. The areas mentioned above are closely related to home horticulture supplies industry.

In addition to governmental support, the growing demand of Chinese people for horticultural supplies is promoting the development of horticulture industry.

With the gradual improvement of living conditions of the Chinese people, a growing number of real estate developers are, besides selling villas, coming out with middle-to high-end apartment complexes featuring small gardens on the first floors and rooftop gardens on the top floors. They are selling like hot cakes. People now pay more and more attention to their health and the indoor ecological environment. Their consumption perspectives on flowers has turned from decoration and beautification to the diversified purposes of health and ecological environmental protection (According to the research of Monitoring Center of China Indoor Environment Committee, the branches and leaves of indoor green plants can purify indoor pollution, absorb everyday exhaust gases, regulate air humidity and lower the level of noise).

In recent years, "haze" has become one of the hottest topics of environmental protection. As well, people's ecological and environmental awareness has also improved significantly. According to the data released by Taobao.com, China's most popular online shopping retail platform, the annual turnover of flower and plant production in 2015 was nearly 10 billion RMB, up 164.87%.

In the past 3 years or so, the sales of ornamental flower products suitable for families or individuals such as small potted plants and succulents has growing at an average annual rate of over 30%.  Statistics show that the total sales of flowers in Beijing in 2008 hit 7 billion RMB, of which 2 billion RMB was individual consumption, up about 15% annually. There is a huge demand for horticultural products.

The demand for horticultural supplies also shows a gradual upward trend. With the emergence of horticultural centers, a new sales mode found in major cities in China, consumption is further stimulated. Market demand for horticultural supplies will continue to increase. This is proof that home horticulture, which has gradually become part of people's lives, will support the steady growth of the consumption of gardening supplies.

Against this backdrop, China's horticultural product industry has, along with the development of global horticultural product industry and, by gradually absorbing and assimilating the advanced overseas experiences in design, development and manufacturing of horticultural products, witnessed rapid development.

The best way to take a closer look at the Chinese market is to visit the Hortiflorexpo IPM Shanghai/Beijing. It is organized by the Chinese Flower Association (CFA), the only national flower association in China, taking place alternately in Shanghai and Beijing in the spring of each year. It has grown to become the largest trade show in the floricultural, horticultural and gardening industry in Asia.

After 18 years of development, Hortiflorexpo IPM Shanghai/Beijing is now popularly acknowledged as the first step for international enterprises to establish themselves in China, now welcoming more than 700 companies from over 30 countries, as well as almost 300 thousand professional visitors annually. It offers clear insight into the Chinese market through not only the show itself, but also its considerable events programme, including conferences, seminars and much more. In all, the show is becoming the "weather vane" of the Chinese floral and horticultural industry.

In May 2017, Hortiflorexpo IPM will be held in Shanghai, there for everyone interested in the China's blossoming market. Next year, be a part of the spring!

Release Highlight:

The 19th Hortiflorexpo IPM Shanghai, Asian largest trade show in floricultural, horticultural and garden industry is to be held from May 10-12, 2017 in Shanghai New International Expo Center.  For details and registration, please visit http://www.hfexpo.org.

CONTACT:

Ms. Catherine Cui
+86-21-62958367
[email protected]

SOURCE INTEX SHANGHAI CO., LTD.

Related Links

http://www.hfexpo.org