The Hispanic got milk? Campaign Visited Atlanta to Ask Moms How They Saborean el Momento!

The Milk the Moment Tour is crossing the country to reinforce how milk can help moms build a stronger family!

News provided by

Milk Processor Education Program (MilkPEP)

Mar 22, 2010, 05:57 ET

ATLANTA, March 22 /PRNewswire/ -- The National "got milk" Milk Mustache Mobile Tour is visiting cities from March to September to help celebrate those special moments that families share around the dinner table. The campaign continued with a stop in Atlanta to show local residents how milk, with its unique combination of key vitamins and minerals, can help build stronger families.

Kid Approved! Sanjuana Salazar and her son Alek Salazar show the famous milk mustache at the kick-off event for the 2010 Milk Mustache Mobile Tour in Miami. Sanjuana and Alek enjoyed refreshing smoothies made with fat-free milk. They also learned about the nine essential nutrients that milk provides, and that serving milk for dinner is an easy way to help build a strong family both physically and emotionally.

How delicious! Cousins Carmen Barraza, Raquel Dominguez and Jessica Reza show their milk mustache in Atlanta and learned how milk can help build a strong family. Milk is naturally nutrient-rich like no other beverage. And not only is it the leading food source of calcium and vitamin D, important for strong bones, but it's also a good source of high-quality protein for lean muscle and B vitamins for energy.

Please visit www.eligeleche.com to learn more about the Saborea el Momento tour. While there, make sure to share how you milk the moment with your family for a chance to win a trip to Miami to meet celebrity chef, Maggie Jimenez.

The Milk Processor Education Program (MilkPEP), Washington, D.C., is funded by the nation's milk processors, who are committed to increasing fluid milk consumption. The National Fluid Milk Processor Promotion Board, through MilkPEP, runs the National Milk Mustache "got milk?(R)" Campaign, a multi- faceted campaign designed to educate consumers about the health benefits of milk. For more information, go to http://www.whymilk.com. Deutsch, A Lowe and Partners Company is the creative agency for the National Milk Mustache "got milk?(R)" Campaign.

SOURCE Milk Processor Education Program (MilkPEP)

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