Teespring & Manhead Merchandising Team Up to Create Social Commerce Opportunities for Musicians
Partnership gives musicians valuable new ecommerce channels with no upfront costs
SAN FRANCISCO, May 12, 2015 /PRNewswire/ -- Leading social commerce platform Teespring today announced it has partnered with music merchandise company Manhead Merchandising to deliver custom apparel for its portfolio of music artists. This partnership, an industry first, enables Manhead Merchandising to leverage Teespring's innovative platform to expand its ecommerce business.
Teespring has quickly become one of the most powerful and effective ways for anyone, such as artists and influencers who are connecting with fans through custom apparel, to create and sell merchandise online. By partnering with Teespring, Manhead Merchandising can now remove every barrier and hassle that exists in traditional merchandising and enable artists to sell their own merchandise online with no upfront cost or inventory risk.
Through the partnership, Manhead's artists can also take advantage of Teespring's world-class production and fulfillment center in northern Kentucky, which now houses one of the largest screen-printing facilities in North America.
The partnership builds on a history of successful music merchandise launches with Teespring. Recently, Manhead Merchandising artist Fall Out Boy launched a limited-edition shirt using Teespring in a special 24-hour sale that the band promoted exclusively via its social media channels, generating $40,000 in sales in a single day.
"We've are always looking for new ways to compliment how we sell merchandise for our clients," said Chris Cornell, founder and CEO of Manhead Merchandising. "Teespring fits into our business perfectly. Working with them - from providing art to coordinating social media marketing to settling sales - has been really easy for everyone involved at Manhead and our initial sales campaigns with Teespring have demonstrated amazing results."
Backed by Andreessen Horowitz, Khosla Ventures, and Y Combinator, Teespring has experienced tremendous growth and momentum since its launch in 2012. The company has delivered more than seven million products around the world, with social media driving more than 60 percent of sales each month.
"The Manhead team truly understands the power of social media and its ability to connect artists directly with fans," said Stu Smith, head of music partnerships at Teespring. "In teaming up with Teespring, Manhead is paving the way for music artists to tap into social commerce and engage with fans through custom apparel, ultimately unlocking a valuable new ecommerce channel."
Manhead's roster of artists include Babymetal, Ben Folds, Britt Nicole, Butch Walker, Moody Blues, Panic At The Disco, Train, Suicide Silence and many others who can now leverage Teespring to power their online merchandise initiatives. To learn more please visit: http://teespring.com/for/musicians.
About Teespring
Teespring is a commerce platform that enables anyone to create and sell products that people love, with no cost or risk. Teespring powers all aspects of bringing merchandise to life from production and manufacturing to supply chain, logistics, and customer service. By unlocking commerce for everyone, Teespring is creating new opportunities for entrepreneurs, influencers, community organizers, and anyone who rallies communities around specific causes or passions.
About Manhead Merchandising
Manhead Merchandising is a worldwide, full-service worldwide merchandise and rights management company catering to the music and entertainment industry. For more than 20 years, Manhead Merchandising has established a unique pedigree in representing emerging, edgy, alternative and counter-cultural brands, bands and licenses to mainstream markets.
Contact:
Stephanie Hesse
[email protected]
SOURCE Teespring
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