DENVER, Sept. 11, 2015 /PRNewswire/ -- Tectonic, a Denver, Colorado technology and business consulting firm with a portfolio of global clients and brands, today announced aggregate capital raise of $2 million by Fortitude MB, a principal investment group in Littleton, CO and Salesforce Ventures, Salesforce's global corporate investment group.
The proceeds from this round will be used to fuel Tectonic's growth and advance its capabilities in Strategic Consulting, Marketing Technology and Analytics.
Tectonic helps mid-size to enterprise clients strategically integrate and modernize cloud technology for big data environments, service, sales, marketing and analytics using its innovative Insight to Action (i2a) strategies. Tectonic's portfolio of clients includes Anheuser-Busch InBev, Angie's List, Blue Cross & Blue Shield, eBay Formica, Mayo Clinic, Phillips Healthcare, and USAA, among many others.
According to a new report from EY and Forbes Insights, "91% of CMOs feel that building trusted customer relationships is a significant focus of their organization's strategic vision. 87% of CMOs say their strategic vision includes the customer experience and recognize they need to embrace the latest data and analytics technologies in order to build credibility and long-term relationships with customers."
"With our Insight to Action strategies, which intersect Big Data, Analytics, Marketing Technology and CRM and our people, the most talented consultants, who blur the line between each of these areas and get real business outcomes, Tectonic helps clients innovate by drawing insights from their data about their customers and turning those insights into actionable events all within the cloud," says Blair Linville, Tectonic's Founder and CEO. "We are at the beginning of a data revolution and Tectonic is poised to help CMOs capitalize on it. This partnership solidifies our foundation, gives us the tools to expand our strategic capabilities to continue to build the leading insight to action technology innovator."
Tectonic represents a very unique investment opportunity for its investors as Tectonic is positioned across all industries with a diverse array of services, end-to-end client solutions and growing capabilities in a variety of service clouds, including Sales, Marketing, Big Data, Apps and Analytics.
About Tectonic: Tectonic is a leading technology and business services company serving mid-sized business to enterprise customers with a focus on insight to action automation in the cloud. Headquartered in Denver, and with offices in Chicago, Houston, New York and Los Angeles, the company enables clients to develop valuable insight from their massive amounts of customer data, and through automation in the cloud create action that increases revenue by affecting positive customer behavior. For more information, visit www.gettectonic.com.
About Fortitude MB: Fortitude MB is a leading capital and strategic solutions provider for middle market businesses and unique investment situations. Fortitude MB selectively makes principal investments across many different asset classes, industries and special situations. For more information, visit www.fortitudemb.com.
About Salesforce Ventures: Salesforce Ventures—Salesforce's corporate investment group—invests in the next generation of enterprise technology to help companies connect with their customers in entirely new ways. Portfolio companies receive funding as well as access to the world's largest cloud ecosystem and the guidance of Salesforce's innovators and executives. With Salesforce Ventures, portfolio companies can also leverage the expertise of the Salesforce Foundation to incorporate its 1-1-1 model of integrated philanthropy to make giving back part of their business model. Salesforce has invested in more than 150 enterprise cloud startups since 2009. For more information, please visit www.salesforce.com/ventures.
Contact: [email protected] | 303.505.7918
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SOURCE Tectonic
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