Sales Focus Inc. Launches New Product in Tourism Division

MARRIOTTSVILLE, Md., Oct. 21, 2011 /PRNewswire/ -- Sales Focus Inc. (SFI), the pioneer of the Sales Outsourcing industry, announced today that it has launched a new subsidiary within their Travel and Tourism Division called MICE Focus LLC.  MICE Focus LLC will be managed by Kevin Hichour, who has been running the SFI Tourism division for the past 3 years.  The MICE Focus subsidiary has a target focus in the MICE travel industry. It is 100% focused on the group travel industry.  

MICE Focus is pleased to announce the official launch of http://www.MICEfocus.com, a new portal designed for lead generation and interactive immediate programs to boost sales for MICE Destinations & Suppliers. Offering online cost-effective Marketing & Advertising Solutions, MICEfocus.com was founded and developed by industry pioneers Anthony Horwath, President, and Kevin Hichour, Managing Partner.

New channels for promoting MICE Destinations/Suppliers have been stagnant and the need for a Creative & Effective Online Platform/Portal to promote their MICE Added Values to the MICE Buyers is being satisfied by MICEfocus.com, responding directly to the needs of the MICE Marketplace. In addition to providing a One Stop Shop for reaching the widest MICE buying audience, destinations and suppliers have the added advantage of introducing timely MICE Travel Added Values, promotions and incentive initiatives and special offers.

MICE Focus President and Co-Founder Tony Horwath said, "As we continue to expand our services in the Travel and Tourism industry, we launched a MICE travel industry-dedicated website catering to the needs of Destinations, Airlines, Hotels & Resorts, DMC's, Cruise Lines, Convention Centers and all other MICE travel suppliers who are looking to expand their strategic partner base and increase their revenues. The new MICE Travel Portal shows our continued investment and penetration in this market segment and our commitment to provide results-oriented MICE destination marketing and Tourism sales outsourcing solutions for our clients."

Kevin Hichour remarked, "MICEfocus.com has a proven process allowing quick, tactically generated MICE revenues for Destination and Supplier clients."

New travel partnerships include MPI (Meeting Professionals International), Sales Focus Inc. the MICE Travel Industry Sales Outsourcing Solutions Provider and Cloud12 PR the MICE PR company of choice.

Mr. Hichour continued, "Our focus into the MICE Travel sector is based on a real need that we see in the industry. At this time, no other company can offer our breadth of integrated Marketing & Advertising services to U.S. or international MICE Destinations & Suppliers."

For further information on MICE Focus LLC, please visit http://www.MICEfocus.com.

Sales Focus Inc. is a sales outsourcing company that focuses strictly on developing dedicated sales teams for our clients. Our sales teams excel in client acquisition in the SMB marketplace through well-managed, feet-on-the-street, face-to-face, business-to-business sales teams while offering our clients cost containment and profit enhancement solutions. For more information, or to see if we are a good fit with your organization, contact us directly at 410-442-5600. Feel free to visit our website at http://www.SalesFocusInc.com and request a free white paper.

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SOURCE Sales Focus Inc.