Royal Rejuvenates The Rice Industry With A Commitment To Authenticity

CYPRESS, Calif., Sept. 15, 2015 /PRNewswire/ -- Royal, the #1 selling Basmati rice brand in America under the LT Foods Americas umbrella, brings global taste and tradition to a pantry staple. Under its Royal flagship, LT Foods Americas has led the Basmati rice industry for 25 years due to exceptional flavor and a commitment to sourcing ingredients from the country of origin. As a family-owned business of three generations of rice-growers, LT Foods Americas has extensive culinary roots and is devoted to comprehensive traceability.

Basmati rice can only be considered authentic if it comes from the foothills of the Himalayas, which is where Royal Basmati rice is cultivated by India's most expert farmers. This region provides the ideal harmony of climate, fertile soil and pure spring water that yields extraordinary grains. Royal's Basmati rice is gluten-free, Non-GMO Project Verified and is aged for a minimum of 12 months to intensify the delicately sweet flavor. Additionally, Royal's long-grain rice has a low glycemic index, meaning that Basmati rice digests slower than other types of rice. The brand's high caliber Basmati rice offers a fluffy, non-sticky rice that has a distinct nutty flavor and a floral fragrance.

"Our seed-to-table commitment and celebration of culinary traditions differentiates Royal and sets us apart," said Abhinav Arora, President of LT Foods Americas. "Consumers are becoming more conscious of where their food originates and at Royal we are thrilled to deliver authentic and delicious flavors from around the world."

Royal has developed strong relationships with farming communities and has established cultivation awareness programs that aim to educate farmers on sustainable, natural farming practices. The brand's roster also includes Arborio rice from the Italian region of Piedmont, Thai Hom Mali Jasmine rice from the mountain highlands of Thailand, Quinoa from Peru and many other authentic products. Royal Basmati rice is available at retailers nationally in a wide range of pack sizes. For more information on LT Foods Americas, please visit www.ltfoodsamericas.com and for more information about the Royal brand, please visit www.authenticroyal.com.

About LT Foods Americas
LT Foods Americas, located in Cypress, California, was established in 1992 and for more than 25 years, has been a leading expert in Basmati rice. LT Foods Americas has evolved from a distributor of rice to a full-fledged, authentic "farm-to-fork" enterprise with comprehensive traceability responsibility.

SOURCE LT Foods Americas

Related Links

http://www.ltfoodsamericas.com