PIPER-HEIDSIECK NAMED 'EXCLUSIVE CHAMPAGNE OF THE OSCARS®'

The French Champagne celebrates the Emotion of Life with the Academy of Motion Picture Arts and Sciences

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Jan 20, 2015, 09:00 ET

HOLLYWOOD, Calif., Jan. 20, 2015 /PRNewswire/ -- The revered French Champagne House PIPER-HEIDSIECK, known worldwide for the red of its label and the gold of its wine, will be the exclusive champagne of the Oscars®. A three-year partnership with the Academy of Motion Picture Arts and Sciences will begin with this year's 87^th Academy Awards® ceremony on February 22 at the Dolby Theatre® in Hollywood. Founded in 1785, PIPER-HEIDSIECK is one of France's oldest Champagne houses and has been a long-time supporter of cinema. Through its association with the Academy, PIPER-HEIDSIECK will continue to celebrate the grand moments of emotion only cinema can bring.

PIPER-HEIDSIECK NAMED 'EXCLUSIVE CHAMPAGNE OF THE OSCARS(R)'

"We are proud to partner with the Academy and are committed to building an enduring relationship over the three-year partnership," said Cécile Bonnefond, President and CEO of PIPER-HEIDSIECK. "Our Champagnes are an invitation to celebrate life and the emotions that make it grand. There is nothing more grand than receiving a coveted Oscar®. It is therefore very natural for PIPER-HEDISIECK to be serving its champagnes at the Oscars® ceremony."

Champagne PIPER-HEIDSIECK Cuvée Brut and its bold Rosé Sauvage will be the exclusive Champagne served during the pre-show at the 87^th Oscars. PIPER-HEIDSIECK will also help create a rare moment of elegance and high emotion by serving Rare, PIPER-HEIDSIECK's Prestige Cuvée, at the prestigious Governors Ball, the Academy's official post-Oscars celebration. In addition to being a part of Oscar night, PIPER-HEIDSIECK will also be present at Academy events in Los Angeles, New York and London.

A Grand & Bold Story with the Grand Cinema
From the early 1930s, the house has long supported the grand cinema with boldness and grandeur. In 1964, PIPER-HEIDSIECK created a tailor-made 48-liter bottle to celebrate Rex Harrison's Oscar for his role in My Fair Lady. In order to support the enrichment and preservation of film heritage, PIPER-HEIDSIECK works with the French Cinémathèque and the American Cinémathèque. It has also been the official champagne of the International Cannes Film Festival for more than 20 years.

ABOUT PIPER-HEIDSIECK
Created in 1785 by Florens-Louis Heidsieck who aimed to create a wine worthy of a Queen, PIPER-HEIDSIECK is one of France's oldest Champagne houses. With a grand history, the House has been synonymous with excellence, boldness, and grandeur for 230 years. One of the world's most awarded Champagnes, PIPER-HEIDSIECK benefits from the expertise of celebrated winemaker, Régis Camus, who has been named "Sparkling Winemaker of the Year" eight times over the past ten years.

PIPER-HEIDSIECK is imported in the United-States by Rémy Cointreau, USA, Inc.

For more information, please visit: http://piper-heidsieck.com

JOIN THE CONVERSATION
Official hashtag: #PiperEmotion/#PiperHeidsieck/ #GrandeSoitLaVie / #LetLifeBeGrand
Facebook: https://www.facebook.com/ChampagnePiperHeidsieck
Twitter: https://twitter.com/Piper_Heidsieck
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MEDIA CONTACTS:
Amy Glickman
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310.477.4442

Anna Miller
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646.467.9054

Photo - http://photos.prnewswire.com/prnh/20150120/170119

SOURCE PIPER-HEIDSIECK