Pearle Vision® Donates $1 for Every 'Like' on Facebook to OneSight®
Customers can donate used glasses and help raise up to $5,000 during Pearle's "31 Days of Giving"
CINCINNATI, Nov. 30, 2010 /PRNewswire-USNewswire/ -- This holiday season, consumers are invited to join Pearle in helping the world see by supporting OneSight, a family of charitable programs dedicated to preserving and restoring clear vision for those in need.
During December, customers can donate their gently-used glasses* and help raise money by "Liking" Pearle's Facebook page. Pearle will donate $1 for every "Like" (up to $5,000) and will give all glasses collected to OneSight.
"We believe the quality vision care and eyewear we provide patients should be available to everyone," said Seth McLaughlin, Pearle Vision General Manager. "Pearle makes a difference in the lives of our customers and, through our partnership with OneSight, our customers can make a difference in the lives of millions in need."
Funds donated by Pearle for Facebook "Likes" will support OneSight's Regional and Global Eye Care Clinics and local community programs. All donated eyewear will be put through a rigorous quality check. Eyewear that passes OneSight's strict standards will be cleaned, repaired and hand-delivered by doctors and trained volunteers on Global Clinics.
"We are thrilled to partner with Pearle to help us collect glasses for re-use on our Clinics," said Greg Hare, OneSight Executive Director. "For millions worldwide, a pair of glasses can cost more than a month's wages. Pearle's Facebook campaign and eyewear collection provides a simple but powerful way for customers to help the world see."
To learn more, visit www.pearlevision.com and www.onesight.org.
* Pearle Vision locations accept donations of used eyewear year round.
About OneSight
OneSight, a Luxottica Foundation, is a family of charitable programs dedicated to improving vision for those in need worldwide through outreach, research and education. OneSight's outreach programs include the hand-delivery of free primary vision care, eyewear and optical sun protection. Since 1988, OneSight efforts have helped more than seven million people around the world see more clearly. The OneSight Research Foundation has granted millions of dollars towards research and education. Luxottica employees, affiliated and independent doctors, vendors, donors and other charitable partners worldwide, work together to give the gift of sight to those in need. Luxottica provides inspiration for OneSight and it is the organization's main sponsor. www.onesight.org.
Contact: Nick Oldfield, 513-765-6656, [email protected]
SOURCE OneSight
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