Palladia Delivers U.S. Television Premiere of "Hard Rock Calling 2012" Concert, Featuring Historic Paul McCartney and Bruce Springsteen Encore, on Saturday, August 25 at 9pm ET

SANTA MONICA, Calif., Aug. 22, 2012 /PRNewswire/ -- Music fans will be able to enjoy one of the most talked about performances of the summer by Bruce Springsteen & The E Street Band and Paul McCartney when Palladia, Viacom's high-definition music channel, presents the U.S. television premiere of "Hard Rock Calling 2012" on Saturday, August 25 at 9pm ET. The famed annual London music festival will also be simulcast on VH1 at 9pm ET/PT with limited, commercial interruption.

In what was already destined to be a legendary moment in the history of live music, Paul McCartney surprised fans by joining Bruce Springsteen & The E Street Band on stage for their encore to perform the classic Beatles songs "I Saw Her Standing There" and "Twist & Shout." But the plug was pulled on the audio plug towards the end of "Twist & Shout" because the show had gone past the local curfew time of 10:30 p.m. The Palladia telecast will present the performance of "Twist & Shout" to its end.

An annual 3-day event in London's Hyde Park, "Hard Rock Calling 2012" is one of the world's premier outdoor rock festivals of the summer, featuring an eclectic mix of prestigious rock and pop acts.

Palladia's telecast will feature the top highlights of the festival including performances by Paul Simon and Soundgarden as well as featured artists such as John Fogerty, Lady Antebellum, Christina Perri, Tom Morello, Allison Krauss, the Punch Brothers and Iggy & the Stooges.

VH1 Classic will also air "Hard Rock Calling 2012" on Sunday, August 26 at 9pm ET/PT.

About Palladia

Palladia, Viacom Media Networks' high-definition music channel, launched in January 2006 and features original music-based programming for a variety of music genres, including hip hop, rock, country, pop, contemporary, classic rock, alternative rock, soul and more, as well as HDTV acquisitions and original content from Viacom Music Group's MTV, VH1, and CMT family of services. The channel has grown to 30 million households and is available on major U.S. carriers including Comcast, Cox, Verizon FiOS, Time Warner, Dish, DIRECTV, Charter, AT&T u-Verse, Cablevision and Insight.

About VH1

VH1 connects viewers to the music, artists and pop culture that matter to them most with TV series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 99 million households in the U.S. VH1 also has an array of digital channels and services including VH1Classic, VH1 Soul, VH1 Mobile, and extensive video on VH1.com. VH1 is a unit of Viacom Inc. (NASDAQ: VIA, VIAB), one of the world's leading creators of programming and content across all media platforms. For more information, go to www.vh1press.com.

About VH1 Classic

VH1 Classic brings you the best metal, rock, soul and pop from the '70s, '80s and '90s. The channel features the gods of rock – from Black Sabbath, Metallica and Iron Maiden to Stone Temple Pilots, Pearl Jam and Dire Straits – in marquee concerts and music specials, and of course, tons of classic music videos. Recent big events include National Metal Day (11.11.11) and Metal Evolution, an 11-part documentary series on the history of metal. Because when it comes down to it – all music should go to 11.

About Hard Rock International

With a total of 179 venues in 54 countries, including 140 cafes and 18 Hotels/Casinos, Hard Rock International is one of the world's most globally recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. In addition to the two flagship Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood, Fla., Hard Rock Hotels/Casinos are located in Las Vegas, Biloxi, Orlando, Chicago, San Diego, Pattaya, Bali, Macau, Penang, Singapore, Punta Cana, Panama, Cancun and Vallarta. Additional hotel and casino projects planned to open include Riviera Maya in 2013 and Abu Dhabi in 2014. Additional announced hotel and casino projects include Aruba, Hungary and Northfield Park. Hard Rock International is owned by Seminole Hard Rock Entertainment, Inc. For further details on Hard Rock Hotels and Casinos, visit www.hardrockhotels.com. For more information on Hard Rock International, visit www.hardrock.com.

SOURCE Viacom/Palladia

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