ORC International Launches Social Buzz New Social Analytics and Insights Blog

NEW YORK, Oct. 19, 2011 /PRNewswire/ -- Global market research firm ORC International today launched a new blog, Social Buzz (www.orcsocialbuzz.com). Bringing together insight from social conversations online and ORC International's skilled research experts, Social Buzz is focused on showcasing high-level stats and analysis on sentiment, buzz, key influencers and trends from conversations across the web on the hottest industry and brand-related topics.

"There's a strong movement towards combining social listening data with hands-on market research support," noted Jenny Verbitsky, Product Manager for ORC International's Social Analytics Solutions. "Companies require more in-depth analysis into the numerous conversations online to help shape their strategies. Social Buzz allows us to demonstrate the combined value across multiple industries and apply it topics that matter today," she added.

Social Buzz supports the promotion of ORC International's Social Analytics Solutions product suite- a powerful 360 degree online and market research analysis on brands and topics can help shape overall strategies and focus on key areas including:

• Brand Management
• Product Development
• Event-based Listening
• Campaign Measurement
• Competitive Intelligence and Industry Insight

ORC International's social listening data is generated via Social Radar, powered Infegy.  

For more information, please contact: [email protected] or visit http://www.orcinternational.com/us/what_resprod_socana.shtml

About ORC International

ORC International is a leading global research firm with offices across the U.S., Europe and Asia Pacific. The Company offers a platform of integrated intelligence that combines forward thinking methodologies, cutting-edge technology, skilled researchers and in-depth industry experience to provide clients with valuable insight to help solve their most pressing business challenges. ORC International is a founding member of the Council of American Survey Research Organization (CASRO) and is the proud partner of CNN on the CNN|ORC International poll since 2006. To learn more about ORC International, visit www.orcinternational.com

Press contact:
Christina Hungspruke
ORC International
Senior Director of Corporate Marketing
[email protected]
212.463.6312

SOURCE ORC International

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

440k+
Newsrooms &
Influencers

9k+
Digital Media
Outlets

270k+
Journalists
Opted In

GET STARTED