Online Business Directory Announces a Unique Proposition for Business Owners

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Mar 03, 2015, 06:56 ET

LONDON, March 3, 2015 /PRNewswire/ --

Top Pages UK, a free business directory offering contact details and customer reviews for UK-based companies, is now offering premium directory services at no charge to businesses. This represents a unique opportunity for business owners.

Premium services are typically reserved just for paying customers in other business directories. These services include:

Free business advertising - every company with valid UK address can advertise
Moderation - continuous review of listings by an editorial team in order to maintain a high quality business directory
Advanced search - Top Pages is using sophisticated search algorithm for better user experience

Top Pages considers these services standard, thereby separating their directory from the rest. While there are other free business directories to choose from, most of these are low quality. The quality level of Top Pages is normally only seen with paid listings on major business directories such as Yell.com.

The Value of Premium Services

When regular maintenance isn't performed on business directory listings, the directory can quickly become inundated with irrelevant, fake, incomplete, or duplicate listings. This renders the directory useless for consumers and information-seekers.

Maintenance ensures a directory has only quality listings, real businesses, and authentic customer reviews.

Secondly, web commerce is now more customer-centric than ever. Directories which include customer reviews for their business listings are increasingly more valuable to both the advertiser and the end user. Customer reviews also offer rewards in terms of search engine visibility.

Why High Quality Directories Usually Charge a Fee

Review and maintenance of business listings means a directory service must have a knowledgeable team of editors working around the clock. For this reason, it's typical for high quality directories to charge a fee.

Business owners who want to advertise in a quality directory that's trusted and respected by real end users typically budget annual listing expenses ranging around 200 GBP or 270 EUR*.

How Top Pages is Different

Top Pages is unique in offering listings in a continuously-monitored directory free of charge. There are other directories offering unpaid listings, but they are not generally useful to the end user. This is because the lack of an editing and review team means the directory is low quality.

Top Pages UK is the best of both worlds: the directory contains only high quality listings maintained by a strong editorial team at no charge to the business owner or the end user.

The team is currently developing an innovative business review platform which will crawl the internet for new customer reviews. The internet crawler, will constantly search for new reviews for every company in their database. This ensures an excellent customer experience with the ability to find all reviews for a business in one place.

About the Top Pages

Top Pages is a free business directory based in the UK and servicing both - customers and businesses. With advanced search, filtering options and a strong editorial team, the directory has experienced a constantly growing community of local users.

website: http://toppages.co.uk

SOURCE Top Pages