On August 20, Frosted Flakes® Kicks Off Little League World Series In Williamsport With "Hall Of Stripes" Display And Media Breakfast

WHAT:

On August 20, Kellogg's Frosted Flakes, the official breakfast sponsor of Little League, kicks off the 2015 Little League World Series (LLWS) in Williamsport, PA, with an exclusive appearance by 2014 Sports Illustrated Sportsman of the year nominee and coach of the 2014 Cumberland Rhode Island team, David Belisle. Belisle will be an ESPN commentator during the 2015 LLWS, and his memorable post game talk was featured in Kellogg's Frosted Flakes "Kids of Summer" video released earlier this summer. He, along with Tony the Tiger, will unveil Kellogg's Frosted Flakes "Hall of Stripes", featuring exceptional moments from youth athletes who have showed their stripes this season through sportsmanship, passion or team spirit. In addition, memorabilia from years past will be on display, including signed gear from former Little Leaguers and current Major Leaguers, as well as letters from public icons including Walt Disney to the former president of Little League.

WHERE:

Kellogg's Frosted Flakes "Hall of Stripes"

Little League International

539 US Route 15 Highway

Williamsport, Pennsylvania

(Activation located behind entrance to Howard J. Lamade Stadium, between the Family Fun Zone and the gift shop.)

WHEN:

Breakfast begins on Thursday, August 20, at 9:30 AM ET

VISUALS:

• Frosted Flakes Hall of Stripes (Little League memorabilia including signed baseballs, gloves and jerseys from famous players and letters from notable icons such as Walt Disney, Dwight D. Eisenhower, and others)
• Tony the Tiger
• Coach David Belisle
• Frosted Flakes brand representatives

ADDITIONAL INFORMATION:

Visit frostedflakes.com/showyourstripes for more information on the Kellogg's Frosted Flakes "Show Your Stripes" program, and join the #ShowYourStripes conversation on social media.

CONTACT/RSVP:

Media credentials/RSVP required.