Nissan North America Sales Increase 35.1 Percent in April

FRANKLIN, Tenn., May 3 /PRNewswire-FirstCall/ -- Nissan North America, Inc. (NNA) today reported April 2010 sales of 63,769 units versus 47,190 units a year earlier, an increase of 35.1 percent, compared with April 2009.  Nissan Division sales rose 33.8 percent for the month, while sales of Infiniti vehicles were 46.2 percent higher than a year before.

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"Customers are coming back into the market, and our combination of quality, safety, value and performance are drawing them into Nissan and Infiniti showrooms," said Brian Carolin, senior vice president, Sales & Marketing for NNA.  "Though there are still challenges in our industry, the market is showing signs of life, and Nissan and Infiniti vehicles are resonating with more consumers every day."

NISSAN HIGHLIGHTS

• Nissan vehicles posted sales of 56,558 units in April compared with 42,258 units sold in April the previous year, a 33.8 percent increase.
• April marks the Nissan division's seventh consecutive month with a year-over-year sales increase.
• The Rogue crossover was up 38.3 percent over last year, and set a new April record.
• Eleven Nissan nameplates had double-digit increases over April 2009.

"With seven straight months of sales growth, we're building a strong foundation for success in the rebounding market," said Al Castignetti, vice president and general manager, Nissan Division. "Nissan is building momentum across a wide range of segments this month, with car sales up 33.5 percent and truck sales up 34.4 percent."

INFINITI HIGHLIGHTS

• Infiniti sales for April 2010 were 7,211 units, up 46.2 percent from the 4,932 units sold in the same month a year earlier.
• The Infiniti M continues to perform well, up 174.8 percent, with strong sales of the all-new 2011 model that started in March.
• The Infiniti G lineup was up 51.4 percent (sedan sales up 54.4 percent; coupe sales up 44.9 percent).

"Customers are recognizing Infiniti's efforts to lead the luxury pack in performance, technology and refinement with the all-new Infiniti M," said Ben Poore, vice president, Infiniti Business Unit.  "With the M and G lineup, we now have one of the freshest lineups in the U.S. luxury market."

NOTE: To ensure consistency in global sales reporting, Nissan North America calculates monthly variances on a straight-percentage basis, unadjusted for the number of selling days. Both April 2010 and April 2009 had 26 selling days, so there is no variation between the two calculation methods.

In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing.  Nissan is dedicated to improving the environment under the Nissan Green Program 2010, whose key priorities are reducing CO2 emissions, cutting other emissions and increasing recycling.  More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.nissanusa.com and www.infinitiusa.com.

SOURCE Nissan North America, Inc.

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