Nickelodeon And Peavey Electronics® Take Center Stage This Fall

Peavey Electronics® to Immortalize Teenage Mutant Ninja Turtles on Musical Instruments

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Jun 20, 2013, 10:51 ET

LAS VEGAS, June 20, 2013 /PRNewswire/ -- Nickelodeon and Peavey Electronics®, one of the world's largest manufacturers and suppliers of musical instruments and professional sound equipment, have partnered to create and develop musical instruments and accessories inspired by the mega brand, Teenage Mutant Ninja Turtles.

(Photo: http://photos.prnewswire.com/prnh/20130620/NY35640)

Available exclusively from Peavey -- under license with Nickelodeon -- these new musical instruments will capture Teenage Mutant Ninja Turtles in highly detailed artwork on acoustic and electric guitars, percussion instruments and accessories. Featuring Leonardo, Michelangelo, Raphael, Donatello, April O'Neil and Splinter artwork, the instruments will be specially designed for Teenage Mutant Ninja Turtles enthusiasts, collectors and musicians of every skill level from beginner to pro.

"Nickelodeon is committed to delivering top notch products to kids and their families, and our partnership with Peavey is the perfect combination of two world-renowned brands coming together to develop a unique product line," said Manuel Torres, Senior Vice President Global Toys and Electronics for Nickelodeon Consumer Products. "Teenage Mutant Ninja Turtles fans will be able to experience this beloved franchise in a new way, as they rock out with this thrilling line of instruments and accessories."

"We are thrilled to join these two iconic brands to bring high quality musical instruments to fans and musicians alike," commented Tony Moscal, Peavey's General Manager of Business Development. "Peavey is committed to introducing young performers to the joys of making music and the Teenage Mutant Ninja Turtles line will be a fabulous way to accomplish that goal."

The Peavey line of Teenage Mutant Ninja Turtles products includes custom designed guitars, straps, guitar picks and more perfect for beginners and seasoned musicians alike. Peavey and the Teenage Mutant Ninja Turtles-inspired musical instruments and accessories will be available in fall 2013 at specialty and major national retailers, ranging in price from $5.99 to $199.99.

About Peavey®

Founded in 1965, Peavey® is one of the world's largest manufacturers and suppliers of musical instruments and professional sound equipment. Peavey has earned more than 180 patents and distributes to more than 130 countries. Peavey and its MediaMatrix®, Architectural Acoustics®, Crest Audio®, Composite Acoustics®, Budda and Trace Elliot® brands and affiliates can be found on concert stages and in airports, stadiums, theme parks and other venues around the world. To find out more, visit www.Peavey.com.

About Nickelodeon

Nickelodeon, now in its 34th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, and feature films. Nickelodeon's U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 18 consecutive years. For more information or artwork, visit www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).

SOURCE Nickelodeon