New Skin Brightener as Effective as Hydroquinone Without Side Effects

ISSAQUAH, Wash., Oct. 18, 2011 /PRNewswire/ -- Eat with chopsticks for a slimmer waistline. Apply almond-shaped eyes with liquid eyeliner. Eat oranges and other antioxidant-rich foods for brighter skin. These are just some of the ways Asian culture continues to influence western beauty practices. Asian women consider skin lightening a symbol of youth and beauty. What began as a trend is quickly becoming a universal beauty standard. The latest advancement in skin lightening treatments is HydroPeptide Even Out Brightening Pigment Corrector. Even Out blocks melanin pathways and safely fades age spots, sun damage, acne scars and pregnancy mask with five corrective skin brighteners.

Even Out increases brightness and skin health by activating sirtuins that extend skin cell lifespan and protects against further damage with a potent dose of antioxidants. Even Out uses five corrective skin brighteners including Beta White and Chromabright. How do these ingredients create a uniform skin tone? Beta White multi-tasks to address both the genetic and environmental causes of a blotchy skin tone by inhibiting the microphthalmia transcription factor (MITF) pathway. Chromabright reveals brighter skin via photoprotection, the process of preventing and neutralizing damaged, darkened skin resulting from UVB-radiation induced DNA. Over a 60-day trial period, clinical levels of Chromabright faded hyperpigmentation more effectively than Kojic Acid, Arbutin and Vitamin C, while producing similar results of Hydroquinone without the cancer risk or irritation.

"Apply Even Out before anti-aging serum and then layer your day cream over serum," said Diane Forsyth, an Esthetician with more than 22 years of experience and the Director of Education at HydroPeptide. "Then apply your makeup the way you normally do. Use Even Out before a night cream for additional anti-aging and skin repairing benefits!"

Even Out was created by the award-winning formulators at HydroPeptide. HydroPeptide has been honored with eight beauty awards and is the winner of Prevention magazine's 2010 Defy-Your-Age-Beauty-Award for "Best Day Cream with SPF."

HydroPeptide products are available in prestige locations worldwide and at http://hydropeptide.com.

About HydroPeptide

The HydroPeptide Collection currently includes an industry-leading 21 different peptides for skin that looks better and acts younger. From the most recent breakthroughs to time-tested skin care remedies, HydroPeptide addresses a range of skin care concerns in the fewest number of steps possible.  HydroPeptide is formulated for all skin types and is cruelty-free, paraben-free and phthalate-free.  

Media contact:

Elise Hamamoto
HydroPeptide®
[email protected]
1085 12th Ave NW Ste D5, Issaquah, WA 98027
Phone/Fax: (800) 932-9873
http://www.hydropeptide.com

This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE HydroPeptide

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