Nearly Weightless Smartphone, ALCATEL ONE TOUCH Idol, to be featured in upcoming Marvel Iron Man 3 (In theaters May 3rd)

IRVINE, Calif., April 3, 2013 /PRNewswire/ -- TCL Communication, the leading global designer and manufacturer of ALCATEL ONE TOUCH branded mobile devices, today announced the ONE TOUCH Idol, currently the world's lightest smartphone in its category, will be featured in the upcoming Marvel Studios film, "Iron Man 3." Fans can enter for a chance to win an all-expense paid trip to attend the movie's red carpet premier in Hollywood on April 24, 2013, by visiting the company's Facebook page at www.facebook.com/alcatelonetouchusa.

"Since entering the U.S. market three years ago, the ALCATEL ONE TOUCH brand has quickly grown its presence in the U.S. through partnerships with major U.S. wireless carriers and retailers," said Nicolas Zibell, President, Americas & Pacific for ALCATEL ONE TOUCH. "Being the exclusive mobile phone partner for Marvel's Iron Man 3 is a good example of the increased popularity of the brand's premier Android devices, including the ONE TOUCH Idol and Idol Ultra."

As part of the ALCATEL ONE TOUCH USA promotional plans, the company is not only offering the red carpet opportunity on their Facebook site, but will also have an exclusive retail promotion with RadioShack featuring the existing ALCATEL Authority smartphone from April 14 – May 11. The offer will include a pair of movie tickets, with qualifying device purchase, to watch Marvel's Iron Man 3 after it hits theaters on May 3.

The ONE TOUCH Idol, weighing in at 110 grams, makes it the lightest smartphone in its category. The device's ultra-slim form factor has a large and bright 4.7" qHD IPS display, outstanding performance, and rich user experience.

Key Specs for ALCATEL ONE TOUCH Idol:
Lightest smartphone in its category at 110g (3.88oz)
Ultra-slim form factor, measuring 7.9mm thin
Captures high-quality images and HD Video with its 8MP main + 2MP front camera
Includes: Dual Core, 1GHz processor, 4.7" qHD IPS display with Anti-Finger print coating and 1800mAh battery
Features Android 4.1 Jelly Bean
Available in a variety of colors with brushed aluminum finish: Silver, Slate, Cranberry Pink, Red, Magic Blue, and Mint Green

About ALCATEL ONE TOUCH
The ALCATEL ONE TOUCH brand is owned by TCL Communication, an international multicultural company which designs, develops, and markets globally a growing range of mobile and Internet devices. One of the fastest growing of the world's top ten mobile phone manufacturers, TCL Communication makes access to mobile technology simple, designing their products around individual's lifestyles, enabling the end users to do more. TCL Communication is a public company listed on the Hong Kong Stock Exchange (2618.HK) and part of TCL Corporation one of the largest consumer electronics companies in the world.  For more information, please visit www.alcatelonetouch.com.

To keep up to date with ALCATEL ONE TOUCH North America, like us on Facebook: www.facebook.com/alcatelonetouchusa or follow us on Twitter: www.twitter.com/alcatel1touch

About Marvel Entertainment
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit www.marvel.com. 

About Marvel's "Iron Man 3"
Marvel's "Iron Man 3" pits brash-but-brilliant industrialist Tony Stark /Iron Man against an enemy whose reach knows no bounds. When Stark finds his personal world destroyed at his enemy's hands, he embarks on a harrowing quest to find those responsible. This journey, at every turn, will test his mettle. With his back against the wall, Stark is left to survive by his own devices, relying on his ingenuity and instincts to protect those closest to him. As he fights his way back, Stark discovers the answer to the question that has secretly haunted him: does the man make the suit or does the suit make the man?

Starring Robert Downey Jr., Gwyneth Paltrow, Don Cheadle, Guy Pearce, Rebecca Hall, Stephanie Szostak, James Badge Dale with Jon Favreau and Ben Kingsley, Marvel's "Iron Man 3" is directed by Shane Black from a screenplay by Drew Pearce & Shane Black and is based on Marvel's iconic Super Hero Iron Man, who first appeared on the pages of "Tales of Suspense" (#39) in 1963 and had his solo comic book debut with "The Invincible Iron Man" (#1) in May of 1968.

Marvel's "Iron Man 3" is presented by Marvel Studios in association with Paramount Pictures and DMG Entertainment. Marvel Studios' President Kevin Feige is producing and Jon Favreau, Louis D'Esposito, Charles Newirth, Victoria Alonso, Stephen Broussard, Alan Fine, Stan Lee and Dan Mintz are executive producers. The film releases May 3, 2013, and is distributed by Walt Disney Studios Motion Pictures.

Media Contacts               

Virginia Strickland
ALCATEL ONE TOUCH
949.892.2975
[email protected]

Ashley Colette
Porter Novelli
206.770.7088
310.776.0322
[email protected]

SOURCE ALCATEL ONE TOUCH

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

440k+
Newsrooms &
Influencers

9k+
Digital Media
Outlets

270k+
Journalists
Opted In

GET STARTED