Mobile Messenger and Telescope Partner to Bring to Market Industry-Leading Mobile Participation Media Solutions for Entertainment Brands
Joint Venture Enables Media and Entertainment Clients to Better Engage Their Audiences via the Mobile Channel
LOS ANGELES, Jan. 19 /PRNewswire/ -- Mobile Messenger, the leading mobile solutions provider, and Telescope, Inc., the premier participation media and marketing pioneer, today announced a partnership to facilitate compelling mobile campaigns for high-profile participation media and entertainment clients. Media companies can tap the Mobile Messenger - Telescope relationship to monetize their content more effectively and allow consumers to engage with their favorite television shows and media brands in a variety of ways.
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The joint initiative combines Mobile Messenger's experience as a robust aggregator and content management enabler with Telescope's unrivaled expertise in deploying participation television solutions.
"With such a tremendous growth in interactive media, programming variety and audience engagement, we are thrilled to be partnering with Telescope, the pioneers of participation media," said Michael Iaccarino, president and CEO of Mobile Messenger. "This channel allows consumers to connect and interact at a very personal level with their favorite entertainment programs and media brands -- easily, securely and on their terms -- via their mobile devices. There are numerous ways in which our joint offering can add value for media clients, including mobile calls-to-action on air, online and in-venue, to transform passive viewers into active audience participants."
Jason George, Telescope CEO, commented, "As the leading provider in the participation TV space, high throughput is in our DNA. When put alongside our media clients' increasing requirement to find new revenue sources, we believe high capacity mobile payment will be an important component for generating new consumer income from TV shows and entertainment properties. Our joint initiative with Mobile Messenger gives us the technology support and secure billing capabilities to bring our products and services to another level."
About Mobile Messenger
Mobile Messenger is the leading Mobile Solutions Provider, supplying its partners with cutting edge technology and services that facilitate the marketing, distribution, and monetization of digital content to mobile devices. By providing strong, secure, and trusted connections to consumers, Mobile Messenger helps businesses around the globe build long-lasting, successful brands and mobile campaigns. Established in 1999, Mobile Messenger has unrivaled experience as an aggregator, mobile enabler, and content messaging supplier. Today, Mobile Messenger runs successful operations in North America, The United Kingdom, South Africa and the Asia Pacific Region with aggressive plans for new market expansion. In November 2009 the company acquired m-Qube mobile delivery gateway from VeriSign. Mobile Messenger is headquartered in Los Angeles, with a technology hub in Boston. Silver Lake Sumeru, http://www.silverlake.com/sumeru) a leading private equity company in California, owns a majority of the company. For more information, visit: www.mobilemessenger.com.
About Telescope Inc.
Telescope provides cross media interactive solutions that enable clients to Connect with new customers, Target new revenue streams and gain Insight directly from their audience. Telescope has managed campaigns for clients such as American Idol, America's Got Talent, NBA, NHL, Price Is Right, and Deal or No Deal. Telescope is headquartered in Los Angeles. For more information visit www.telescope.tv.
Gretchen Bender |
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Greenough Communications |
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617.275.6526 |
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Adriana Krause |
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Telescope Inc. |
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424.270.2917 |
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SOURCE Mobile Messenger
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