MeFeedia Launches HTML5 Video Advertising Tools

Monetize Web Video for the iPad and other HTML5-compliant Devices

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Mar 31, 2010, 06:00 ET

BURBANK, Calif., March 31 /PRNewswire/ -- Today, MeFeedia unveiled support for video advertising on HTML5 Video, the latest standard being used for next generation web browsers and devices such as the Apple iPad.

Powered by All Player™ (a patent-pending technology), the MeFeedia platform is the first to enable advertisers and site publishers to monetize this new HTML5 standard. Currently, the All Player™ platform powers over 50 million monthly video ads across web and mobile devices (including where flash is not supported).

"Advertisers need a consistent, easy way to monetize and measure their message – no matter what device, video player, or platform. That is what the All Player™ is about," states Frank Sinton, CEO of MeFeedia. "Adding support for HTML5 Video gives immediate access to serve video ads to new generation web browsers, including the iPad."

The All Player™ for HTML5 is the latest in a series of MeFeedia innovations that deliver consistent, high-quality video ads across any screen – including Web, Internet-connected TV platforms, and mobile devices.

Advertisers, site publishers and ad networks can try All Player™ with HTML5 Video support here:

http://www.mefeedianetwork.com/html5/

Or sign up (starting today) for this new platform here:

http://www.mefeedianetwork.com/contact/

About MeFeedia

MeFeedia helps you to search, discover and stay updated with the latest videos from thousands of video sites. MeFeedia's combination of media technology and ad tools provide an easy way for people to engage with media online that interests them. MeFeedia is a privately held company based in Burbank, California. Find more at

http://www.mefeedia.com

For more about MeFeedia:

http://www.mefeedia.com/about

For more information on MeFeedia Network:

http://www.mefeedianetwork.com

SOURCE Mefeedia, Inc.