Martin Flyer Launches E-Commerce, E-Mobile and Other Digital Solutions to Drive Sales to Retail Partners
These initiatives position FlyerFit® by Martin Flyer bridal brand to be a leader and innovator in a world of technology that today is our contemporary market place.
NEW YORK, June 28 /PRNewswire/ -- Martin Flyer, in collaboration with aGQa, Inc - Patented Jewelry Web Solutions, will introduce at Luxury and JCK technology, digital media marketing platforms to retailers as solutions to increase sales, streamline local purchases, maximize the power of virtual inventory, and provide a fast and easy maintenance free online solution for our retail partners.
(Photo: http://photos.prnewswire.com/prnh/20100628/NY27958 )
(Photo: http://www.newscom.com/cgi-bin/prnh/20100628/NY27958 )
Facts and statistics show that currently jewelry E-giants continue to increase their business and profits online because consumers are comfortable buying on the internet. Eighty percent of first time brides shop the internet to see styles they like before walking into a jewelry store. With these facts and statistics in mind, Martin Flyer provides the following tools to reach the consumer directly and help the retailer maximize sales.
The technology component is the introduction of ESDN - (E Sales Dealership Network) The Martin Flyer ESDN solution allows the retailer to have the entire FlyerFit® product showcased online at each participating retailer as an actual e-commerce website. ESDN protects all authorized FlyerFit® retailers by zip code giving them the profit of the sale and the control of MSRP's.
The Martin Flyer E-mobile application provides just another shopping convenience. Any item can be readily emailed with product description, price and details right to the consumer or friend. This selling mobile application is compatible with iPhone, iPad, iPod touch, Android, BlackBerry (RIM) and Palm. This innovation is a must have to compete in today's market place.
"In the last three years we have focused our investments in building our FlyerFit® brand with the intention of driving the consumer into our retail partner stores," stated Joshua Kaufman, CEO Martin Flyer Limited. "Our goal is to facilitate profit for our retail partners who are invested in our brand, we have traditionally protected their area on the street and now we protect them on the web."
About Martin Flyer
Martin Flyer began in the Bowery district of New York City more than 65 years ago and has become one of the most recognizable names in the fine jewelry industry. A name synonymous with timeless, elegant designs, Martin Flyer continues to offer a broad range of bridal and fashion jewelry— made predominantly in platinum — with its Classic Martin Flyer and FlyerFit® collections. With a design and production facility located in the heart of Manhattan's diamond district, the company remains a sound institution in the jewelry industry, able to meet the growing needs of its customers from the design to the manufacturing stages. For more information, please visit www.MartinFlyer.com.
For press inquiries, please contact:
Ana Martins Public Relations Inc.
46 West 56th Street, New York, NY, 10019, Tel: 212.333.2085, Fax: 212.258.3455, Email: [email protected]
SOURCE Martin Flyer
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