Magento Closes Record Second Quarter, Adding Over 50 New Customers to Rapidly Expanding B2B Portfolio

CAMPBELL, Calif., July 20, 2016 /PRNewswire/ -- Magento Commerce, the worldwide leader in cloud digital commerce, today announced that it has closed a record second quarter, adding over 50 new B2B customers to its expanding portfolio, which includes global organizations like CentiMark Corporation, Peak-Ryzex, Inc. and Carlsbad Manufacturing Corporation. Recognized as the No. 1 platform in the Internet Retailer B2B Commerce 300 Guide, Magento enables B2B merchants to get to market quickly with B2C-like shopping experiences that business buyers desire.

"B2B businesses increasingly understand that B2C-like shopping experiences for their customers are foundational to their self-service commerce initiatives," said Mark Lavelle, CEO of Magento. "Magento's success in the B2B commerce market really is driven by this shift."

According to Forrester Research, 93 percent of B2B buyers state that they prefer to purchase online with self-serve information and ordering options from their vendors. By 2020, the U.S. B2B eCommerce market will be worth $1 trillion.

Magento's ecosystem of B2B-focused partners and developers offers a broad range of off-the-shelf extensions available through the Magento Marketplace so businesses can quickly create customized buying and self-service experiences for their customers.

Magento supports key B2B merchant needs including:

• Account Management: Empower merchants to manage accounts, roles and permissions with ease.
• Quick Ordering: Streamline bulk and repeat orders.
• Inventory Tracking: Keep track of inventory across multiple warehouse locations.
• Negotiated Pricing Terms: Personalize each customer account with pre-negotiated price lists and terms.
• ERP Connectors: Quickly and seamlessly integrate with backend systems.

"We knew Magento's flexible platform and huge development community would provide us with a self-service commerce platform that no other provider can come close to," said Paul Kruger, director of Internet operations at BSN SPORTS. "By leveraging the added expertise of Perficient, we were able to create a modern B2B experience that's simple and user-friendly. As a result, we've seen double-digit growth over the last two years and the Magento platform has played a significant role in achieving these results."

Magento's continued growth in B2B commerce comes on the heels of its ranking as a top platform for retailers for the fourth straight year on the 2016 Internet Retailer 1000, and Forrester Research citing Magento as a strong performer in the Forrester Wave B2B Commerce Suites.

To learn more and keep informed of updates to the Magento B2B platform, visit magento.com/b2b.

About Magento Commerce
Trusted by more than 250,000 businesses worldwide, Magento Commerce is the leading provider of open omnichannel innovation to retailers, brands and branded manufacturers across retail B2C and B2B industries. In addition to its flagship open source digital commerce platform, Magento Commerce boasts a strong portfolio of cloud-based omnichannel solutions empowering merchants to successfully integrate digital and physical shopping experiences. With over $50B in gross merchandise volume transacted on the platform annually, Magento Commerce is the foremost provider to the Internet Retailer Top 1000 and the Internet Retailer B2B 300, counting more than double the clients to the next closest competitor. Magento Commerce is supported by a vast global network of solution and technology partners, a highly active global developer community and the largest eCommerce marketplace for extensions available for download on the Magento Marketplace. More information can be found at www.magento.com.

SOURCE Magento Commerce

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