Lokadot Launches Free iPhone App for Philadelphians and 'Old City' Tourists for 4th of July Weekend

PHILADELPHIA, June 30, 2011 /PRNewswire/ -- Lokadot LLC, creators of the world's first interactive location-based audio platform for mobile phones, announced today the launch of Philadelphia "Old City" audio content on July 1st, 2011 to coincide with the upcoming 4th of July weekend.

According to Lokadot founder and CEO Cliff Stevens, "We're launching our pilot with over 150 audio clips published by Lokadot's content partners describing various historic and cultural landmarks in 'Old City' Philadelphia. Visitors can hear the audio on their iPhone anytime they approach each location."

Ranked as one of the top 10 "Best Family Vacations in the USA" and "Most Walkable Cities," Philadelphia is the ideal location to launch the Lokadot app and Philadelphia historic audio content. Visitors can download Lokadot to their iPhone for free from Apple's App Store. Within moments, visitors will hear a proactive audio tour, with nearby points of interest explained as they approach them.

One of the keys to Lokadot's breakthrough location-based audio-streaming technology is its optional ability to integrate seamlessly with the user's existing iTunes music that is playing on their iPhone. Whenever a user gets near a point of interest, their music fades down and pauses while the Lokadot "point of interest" audio clip plays from the Web. When the Lokadot audio finishes, the user's original music continues.

"As someone who loves to explore new places, I often found myself walking by buildings or statues and wondering, 'What is that? What's the story?' Looking things up on my phone's browser was a hassle and I always wished there was a way for the whole process to be much more seamless," explained Stevens. "So I put a team together and we built what we - and many others - have been wanting for a long time."

Visitors to Old City Philadelphia will see the Lokadot "cobblestone street team" out spreading the word over the July 4th holiday weekend.

About Lokadot

Lokadot LLC (pronounced "low" + "kuh" + "dote," as in "local" + "anecdote") was founded in Philadelphia in 2010 by Cliff Stevens, a serial technology entrepreneur. As a company, Lokadot has built a uniquely scalable interactive audio platform to provide location-based audio to users of smartphones. The Lokadot platform consists of:

• Lokadot App - A free downloadable app for iPhone (with new platforms in development) that streams high-quality audio files based on your location, listening preferences, and the nearby points of interest you encounter.

• Lokadot Content - A database that delivers an ever-expanding archive of audio clips about local points of interest including history, architecture, culture, arts, entertainment, etc. Lokadot Content is being rolled out on a city-by-city basis with global aspirations, and can be built from pre-existing audio, or created by organizations and individuals via easy-to-use Web services. Lokadot Content partners include Greater Philadelphia Tourism Marketing Corporation, City of Philadelphia Mural Arts Program, Historic Philadelphia, Inc., The Association of Philadelphia Tour Guides and Nancy Gilboy.

• Lokadot Commerce - A service that matches both local and national businesses with Lokadot users who have opted-in for location-based commercial audio content, advertising and sponsorship, including "sonic signage" and "audio coupons"; real-time "deals and discounts"; and branding awareness via custom-produced Lokadot Content. Lokadot Commerce partners include Absolute Abstract Art, Nook Bakery & Coffee Bar and PURE Design.

For more information, visit http://www.Lokadot.com or download the Lokadot app for free by visiting the Apple App Store on any iPhone, or online at http://www.apple.com/iphone/apps-for-iphone/.

Contact Information:

Cliff Stevens
[email protected]
215-948-2879

This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE Lokadot LLC

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