Latin America's Leading Political Strategist, J.J. Rendon, Retains TransMedia

BOCA RATON, Fla., Feb. 22 /PRNewswire/ -- TransMedia Group (www.transmediagroup.com) has been hired to represent Latin America's foremost political strategist, J.J. Rendon, and his company Creatividad Estrategica (Strategic Creativity). The PR firm will not only promote Rendon's vast experience with political campaigns, but the wide-ranging creative aspects of his personal life as well.

"I retained TMG because I want to share my 20 years of knowledge and experience in the political world," said the Venezuelan-born Rendon, the mastermind behind thousands of campaigns including: Presidential and gubernatorial elections in Latin America involving: Rafael Caldera, Carlos Andres Perez, Hipolito Mejia, Alvaro Uribe, Juan Manuel Santos, and numerous multinational campaigns.

TransMedia Group plans to highlight Rendon's role in electing presidents, governors, ministers of defense, municipal & provincial candidates, and legislators, and his most recent success, the difficult election of President Porfirio Lobo of Honduras. TransMedia said it will also publicize Rendon's new company J.J. Rendon & Associates, which produces and finances documentaries and conferences involving interesting world issues, as well as politics, to help raise awareness about Venezuela's and its government's repercussions all over Latin America.

"While the word 'guru' is often misapplied, here it's awesomely accurate to describe J.J. Rendon who has lead more than 5,000 campaigns across Latin America," said Tom Madden, Chairman and CEO of TransMedia Group.  "Rendon is approaching his 20th Anniversary as one of the leading political gurus of his time.  We know the press will lineup to interview the leading political consultant in Latin America and one of the top five in the world."

"We will capitalize on Rendon's ability to speak four languages," said Carla Pardo, Director of Hispanic Media at TransMedia. Expecting to meet a political strategist, Pardo instead met a man whose creativity transcended that of politics. "I was amazed at Rendon's multiple facets. He expresses his creativity in virtually every aspect of his life including designing and writing." Carla stated that Rendon has traveled to more than 80 countries and is also an avid collector of gadgets, Samurai Swords and Asian art that decorate his luxurious apartment where everything, right down to the clothes he wears, was designed by him.

CONTACT: Carla Pardo, TransMedia, +1-561-750-9800 x229, [email protected]

SOURCE TransMedia Group