LOS ANGELES, April 15, 2015 /PRNewswire/ -- Koral Activewear, the luxury activewear label known for putting the one-piece jumpsuit on the fitness circuit, officially announces the launch of their new ecommerce website this week. This announcement is being celebrated with the release of the VIP Spring Preview Event, a 20% off promotion across all products for Koral Activewear subscribers.
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When Brazilian-born Creative Director Ilana Kugel and 7 For All Mankind Founder Peter Koral launched their first collection in 2014, they set out to lead the ultra premium activewear industry and extend their vision online. The team has now accomplished a major milestone and continues to pave new paths in the digital landscape with a fully responsive shopping destination for mobile shoppers and a robust social media campaign.
"We are incredibly excited to have created a premium shopping destination that reflects the high level of quality and refined detail that we infuse into our beloved brand," said creative director, Ilana Kugel. "Our latest spring collection will be available on the site today and we are so proud to now be able to directly say thanks to our fans with a celebratory VIP discount."
The Koral team hopes that when fashion-conscious women look for sports performance gear that embodies an elevated sense of style, they will head to Koral Activewear's stunning new online boutique. The label continues to reimagine the way fashion meets fitness, deviating from the predictable to conceive high fashion activewear for highly active lives.
"We continue to see a bright future for the premium activewear market and feel that we are now well positioned to lead the industry online," said Peter Koral. "The excitement has been building for a while and it's rewarding to see our unique vision come to life through the new site."
While Koral Activewear is gaining a firm reputation for creating cutting-edge trends in the high-end activewear marketplace, they are passionate about engineering functional designs, which is apparent when you browse the robust list of technologies associated with each product. Their vision is driven by fashion, engineered with luxurious fabrics from around the world, and designed to push and empower active individuals to live, look, and feel their best.
ABOUT KORAL ACTIVEWEAR
Koral Activewear is a brand subsidiary of Koral Industries located in Los Angeles, CA. They create premium activewear that is driven by fashion, engineered with luxurious fabrics from around the world, and designed to push and empower active individuals to live, look, and feel their best. Information regarding Koral Activewear can be found at www.koral.com/activewear.
For media inquiries please contact:
Melissa Gibson / Email / t. 323.656.6995
SOURCE Koral
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