Jennifer Barbee, Inc. Announces Expansion of Services in the Tourism Industry.
DALLAS, Jan. 13, 2012 /PRNewswire/ -- Today, Jennifer Barbee, Inc. of Dallas, TX and Ft. Meyers, FL announces an expansion to its interactive agency to expand education and include branding/creative, destination strategy and traditional marketing/media with the hiring of Chief Destination Development Officer, Kimberly Powers.
Ms. Powers is a 25-year marketing veteran with a brilliant strategic mind, a trend-setting track record, and passion for driving economic engines. Kimberly created and led Insight Strategies, Inc., a boutique tourism-branding agency for 16 years. Prior to the formation of Insight, Kimberly served as Volvo Pentas' Account Executive for BVK, leading the $4 million Swedish account for the Americas. Her career in tourism-related advertising and branding spans over 20 years of impressive achievements. Receiving the first ever Best of Show at Governor's Conference on Florida Tourism for her client of 10 years, Hawk's Cay Resort, to over 40 state and International Adrian, Golden Click and Flagler Awards, Kimberly has proven her professional hands-on leadership and client-centric philosophy puts her clients on the map and on the winners list.
Kimberly's role with JB, Inc. will be leading destinations into a newer, integrated path; achieving a successful formula that wins awards and increases business to the destination.
"I have been fortunate to work with Kimberly for a number of years as agency partners. Adding her to JB, Inc. will no doubt immediately impact the value to our current and future clients," said Jennifer Barbee, President and CEO of Jennifer Barbee, Inc.
"I am more than thrilled to now market destinations with an integrated, holistic vision. Joining JB, Inc. is an extension of our long established relationship…a natural evolution within the industry," quoted Kimberly Powers.
About Jennifer Barbee, Inc.
Jennifer Barbee, Inc. is an integrated agency with the purpose of attracting and delivering the most sought-after talent in the Marketing/Media realm for destinations. Our mission is to educate and support thought-leaders in an effort to better our economy, environment and create a better, more integrated marketing strategy for today's trends.
www.jenniferbarbee.com www.dotcomconfessions.com
SOURCE Jennifer Barbee, Inc.
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