Intuitive, Stylish Designs Define Case Logic's New Mobile Lifestyle Solutions at CES 2010
Case Logic's 2010 Product Introductions Help Simplify Life for On-the-Go Consumers with On-trend Solutions
LAS VEGAS, Jan. 7 /PRNewswire/ -- Case Logic, a leading supplier of organization solutions for consumer electronics, today introduced a variety of new mobile lifestyle products at the Consumer Electronics Show (CES), at the Las Vegas Convention Center in booth #8635 in the Central Hall. This year, Case Logic continues its legacy of delivering innovative solutions with a renewed focus on helping consumers manage and organize their busy lifestyles.
"Case Logic's heritage is one of consistently delivering solutions that make life easier for everyone, everywhere - from tech enthusiasts with a flair for fashion to busy parents who want to capture everyday memories with the latest photo gear," said Jeff Warde, director of marketing for Case Logic. "We are proud to introduce a new generation of products at CES 2010 that reinforces our heritage as the brand that enables increasingly mobile lifestyles."
Netbook Solutions: As the demand for netbooks and ultra-portable devices grows, Case Logic is expanding its category of sleeves and cases for laptops and netbooks. According to Citi Investment Research and IDC, the market share for notebooks and netbooks was equal to desktops in 2009 and is expected to rise to 53 percent in 2010. In response to this rapidly expanding market demand, Case Logic is introducing new lines of netbook and laptop cases that will make mobile computing easier and more fashionable than ever.
Case Logic's new ENST line supports the growing netbook and laptop trend by offering protective sleeves in unique patterns and prints, including cable knit, herringbone and plaid. Slimline designs avoid adding bulk and transform any bag, purse or tote into a netbook case.
Photo/Video Solutions: With professional-grade interiors and intelligent organization inside and out, Case Logic has a full assortment of solutions for everyone - from the snapshot-happy mom to the professional photographer. Photo enthusiasts will appreciate the SLRC-206 SLR Backpack with a unique hammock system that suspends an SLR within the pack providing ultimate protection and quick access. Compact camera users will fall in love with the fun, bright colors offered by the QPB line, which is constructed with tone-on-tone seat belt accents and plush interior protection.
Airport Security Friendly Solutions: Since pioneering the category in 2008, Case Logic has expanded its assortment of airport security friendly cases for laptops with the introduction of its new ZL collection. This line of backpacks, rollers and traditional cases is designed in compliance with TSA guidelines, allowing travelers to move through the TSA screening process without removing their laptops from the protection of their cases or sleeves for inspection.
New Luggage Introductions: Case Logic's 2010 product offerings include a luggage line that helps make airport security checkpoints a breeze. Each piece features featherweight construction with durable, semi-rigid EVA molded exteriors to keep belongings safe. Whether you choose an upright roller or rolling duffel - available in silver, gold or classic black - the unique designs will stand out in a crowd. Select upright rollers also feature removable, security friendly laptop sleeves.
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About Case Logic - The Life, Simplified.(TM) Legacy
Case Logic, a brand within the Thule Group, has been a leader in developing and delivering intelligent organization solutions for the ways people live for more than 25 years. The company started in Boulder, Colo. in 1984 with the goal of creating a solution for cassette tapes rattling around on the car floor while driving to the ski slopes.
Today, Case Logic develops and distributes portable and home storage accessories for portable electronics, laptops, cameras and camcorders, CDs and DVDs, automotive organization and luggage to customers across the globe.
For more information about Case Logic and its products, please visit www.caselogic.com.
SOURCE Case Logic
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