Huawei and Jawbone Bolster Wearable Expertise and Enhance Consumer Experience with Global Partnership

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Mar 01, 2015, 07:53 ET

BARCELONA, Spain, March 1, 2015 /PRNewswire/ -- Huawei, a leading global smartphone and smart device manufacturer, and Jawbone^®, the world's leader in the wearable industry, announced their global partnership today to guide future collaboration between the two companies. The partnership will immediately take shape through collaborative development efforts in wearable products recently launched by Huawei at MWC 2015.

Through this partnership, Jawbone's UP^® App will become the preferred health and fitness tracking system on a wide range of Huawei wearable devices. The UP by Jawbone application will also be pre-loaded on selected Huawei handsets in the future, beginning in the U.S. region, allowing Huawei smartphone owners to instantly join the UP community. UP software will also become the preferred tracking software for all compatible Huawei wearable devices, including the TalkBand series of fitness and productivity-focused wearables.

"We are committed to delivering the best possible experience on our wearable devices and this partnership with Jawbone brings a wealth of premium health and fitness-related services to our customers," said Zhirong Yang, President of Mobile Broadband and Home Device Product Line, Huawei Consumer BG. "We are excited about the potential for future innovation that this partnership provides, and know our customers will see immediate value as we roll-out enhanced services and experiences to existing and future products."

UP by Jawbone™ is a wristband, app and data system that helps users understand how they move, eat and sleep so they can make choices to live better. The UP system helps millions of users worldwide live better by providing personalized insights and coaching on how they move, sleep, and eat. Users of Huawei devices will enjoy benefits including Smart Coach, the UP App's intelligent guidance and insight system, and Jawbone's ecosystem of third-party applications, allowing users to personalize their experience by connecting to a wide range of partner apps and services.

"At Jawbone, our strategy has been to build the UP system as an open platform to enable a wide range of manufacturers and devices to integrate with our software," said Travis Bogard, vice president of product management and strategy at Jawbone. "We're delighted to be partnering with Huawei to bring the UP system to their handsets and wearables. Huawei is one of the world's largest manufacturers of consumer technology and this announcement allows us to greatly expand the UP platform, helping millions more people on the road to getting fit and healthy."

About Huawei Consumer Business Group
As at the end of 2014, Huawei's products and services are deployed in over 170 countries, serving more than one third of the world's population. Huawei ranked third in global smartphone shipments in 2014. Huawei has also established more than 16 R&D centers around the world in countries such as the United States, Germany, Sweden, Russia, India, and China. One of Huawei's three business groups, Huawei Consumer Business Group (BG) provides a range of products including mobile phones, mobile broadband (MBB) devices, home devices and cloud services. With more than 20 years of rich business expertise in the information and communications technology (ICT) sector, an extensive global network, vast global business operations and partners, Huawei Consumer BG is dedicated to bringing the latest technology to consumers, offering a world of possibilities and creating extraordinary experiences for people everywhere.

For more information, visit consumer.huawei.com.

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About Jawbone
Jawbone^® is a world-leader in consumer technology and wearable devices, building hardware products and software platforms powered by data science.

The UP^®system helps people live better by providing personalized insight into how they sleep, move and eat. Its open platform includes an ecosystem of apps and services that integrate with UP to offer new, customized experiences. The company's approach to lifestyle tracking is unique, with over 1000 patents granted or pending related to its ecosystem and wearable technology manufacturing processes. Jawbone is also the creator of the best-selling JAMBOX^® family of wireless speakers, the award-winning JAWBONE ERA^® Bluetooth^® headsets, and NoiseAssassin^®technology. Headquartered in San Francisco with offices globally, Jawbone products are available in over 40 countries around the world.

Visit Jawbone.com/trademarks for more information on trademarks owned by AliphCom dba Jawbone. Other company and product names may be trademarks of their respective owners.

For more information on Jawbone products, please visit Jawbone.com.
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Contact:
Chase Skinner
Director of Corporate Communications, Huawei
[email protected]
212-967-5048

SOURCE Huawei