Huangling Welcomes Year of the Rooster With Gigantic Chili Pepper Installation

The proud two-meter-tall 3D rooster of magnificent red and green colors was weaved using bamboo strips and decorated with 60 kilograms (132 pounds) of red and green chili peppers. The installation was inspired by Huangling's ancient folk tradition of shaiqiu, when people in Huangling sun-dry numerous baskets of fruits and vegetables on hundreds of high and low roofs of Hui-style houses throughout the year.

"Bathed in sunshine, the rooster installation is an actual reflection of the local folk culture and way of life because for our villagers, harvests such as grains and vegetables are the best paintbrush from nature. This rooster, which envokes shaiqiu, also embodies people's hopes and wishes for the new year," said Wu Xiangyang, CEO of Wuyuan Rural Culture Development Co., Ltd.

The Chinese Lunar New Year will fall on January 28 this year. This most important Chinese festival has been celebrated for 4,000 years though countless traditions and folk customs across China. It runs from Chinese New Year's Eve to the 15th day of the first calendar month, the Lantern Festival.

In Chinese culture, every zodiac year in the 12-year cycle is represented by an animal, starting with the rat and ending with pig. The rooster, the only bird in the cycle, has a special relationship with man and a prominent role in farming culture

"Huangling has preserved traditions of its farming culture; the local phenomenon of shaiqiu, together with many other unique folk events, has presented people around the world with a destination for nostalgic memories. During this most special Spring Festival holiday, we hope that our visitors will have a unique experience and enjoy our combination of farming traditions and cultural heritage," Wu said.

About Huangling

Located in Wuyuan County, Jiangxi Province, China, Huangling attracts visitors from all over the world. The quaint and elegant village has preserved and maintained its ancient Hui-style architecture and offers an authentic Chinese countryside travel experience. Praised as the most beautiful countryside in China, the unique view of shaiqiu can only be found in Huangling, where baskets of colorful harvest bask in the sunshine.

SOURCE Wuyuan Rural Culture Development Co., Ltd.