Health 2.0 Reveals New Insights From Digital Health Product Analysis and Forecasts Growth in 2015

SAN FRANCISCO, March 4, 2015 /PRNewswire/ -- In 2014, Health 2.0 tracked a record-breaking $4.6 billion of funding pouring into the digital health space. This impressive sum was further tracked and divided across the four categories Health 2.0 uses to segment the digital health space: consumer facing ($1.74 billion), professional facing ($1.78 billion), patient-provider communication ($423 million), and data, analytics, and exchange ($497 million). While these numbers suggest a relatively even split between the consumer and professional facing worlds with the other two categories trailing behind, an analysis of products in the space reveals a different outlook.

Currently, of the 4,000 products Health 2.0 tracks, 2,286 (or 57%) are consumer oriented, while only 1,006 (25%) are professional facing. This excess of consumer facing trackers compared to a relative dearth of professional facing tools and services at a time when providers are transitioning to value-based care and still wrestling with electronic medical records (EMRs) suggests that 2015 may be the year the professional facing category outpaces the others in terms of both funding and new product introduction.

Each quarter, Health 2.0 will release a set of summary data and analysis that examines where industry funding is headed, which product segments are growing fastest, and where new company formation is happening to track this trend. The first such release can be seen here and represents a snapshot of the information captured as Health 2.0 actively tracks and segments the digital health market. Now, Health 2.0 is capitalizing on its unique industry positioning and data tracking methodologies to funnel its knowledge and analysis into a new line of market intelligence products. The set of offerings includes six distinct products designed to provide the necessary context required to fully understand the young and volatile Health 2.0 space. The core offerings are:

• Health 2.0 Source Database: The foundation of Health 2.0 Intelligence offerings that catalogues companies and products according to a proprietary categorization methodology and includes detailed data on more than 3,500 companies and 4,500 products.
• Monthly Trend Reports: Short reports on a specific topic, trend, or segment in digital health that includes analysis derived from exclusive interviews with key stakeholders and profiles of exciting companies in that month's given topic.
• OnDemand: A set of customized market research reports that dive into a segment of the client's choosing to profile the players currently working on those needs.  
• Health 2.0 Annual Report: Using the Fall Conference as a springboard, the Annual Report examines progress made in the past year, evaluates the current 'latest and greatest' in new health technologies, and forecasts trends for the year to come.
• Newsbites: A curated selection of detailed and concise news stories, further contextualized with data from the Health 2.0 Source Database.
• Matchpoint: A one-day event where client "hosts" meet innovative companies pre-selected based on client needs in structured 15-20 minute meetings.

Health 2.0's precision and clarity when it comes to market segmentation and product information make its intelligence products unlike anything else currently available. Products are available for individual purchase or as part of a Market Intelligence Bundle. Custom packages are also available. For more information, please visit the website or contact the team at [email protected].

About Health 2.0
Health 2.0 is the premiere showcase and catalyst for the advancement of new health technologies. Through a global series of conferences, thought leadership roundtables, developer competitions, pilot programs, and leading market intelligence, Health 2.0 drives the innovation and collaboration necessary to transform health and health care. For more information visit www.health2con.com

Media Contact
Sophie Park
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SOURCE Health 2.0

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