Halle Berry Tops List of America's Favorite Unexpected Musicians; Warren Buffet Ties for Second; Millenials Choose Funnyman Conan O'Brien Over 'It' Man Robert Pattinson

CARSLBAD, Calif., May 5, 2011 /PRNewswire/ -- Better known for her elegant charm and enviable red carpet couture, multi-award-winning actress Halle Berry was recognized for her lesser-known role as a flutist, in a national survey commissioned by the National Association of Music Merchants (NAMM). According to survey results, Berry was hailed as America's favorite "Unexpected Musician," a personality not primarily known for playing a musical instrument with a majority of 29 percent.

The world's third-richest man, Warren Buffet, and his ukulele-playing ability tied with Academy Award-winning actress, Gwyneth Paltrow, and her cello and guitar skills for second place (16 percent).

Last year, in response to a Gallup poll that found 85 percent of Americans who do not play a musical instrument, wish that they did (i), NAMM created the Unexpected Musicians Database on its Wanna Play? public awareness campaign website to help aspiring musicians find further musical inspiration from celebrities that they already admire.

The extensive list includes professional athletes, actors, politicians and more. From Chevy Chase's skills on the saxophone to Bruce Willis' hidden harmonica talents, the detailed database offers fans the opportunity to find out just how talented their favorite celebrities really are, demonstrating that anyone can become a musician despite age, experience or profession. The Unexpected Musicians Database can be found at www.wannaplaymusic.com/look-whos-playing.

This year, as part of National Wanna Play Music Week (May 2-8, 2011), NAMM commissioned the survey to learn which Unexpected Musicians Americans most favor. Key survey findings include:

• Women (64 percent) were significantly more excited to learn about Halle Berry, Gwyneth Paltrow and Rob Pattinson's (guitar, piano) musical talent, while men (28 percent) were more impressed by Warren Buffett and Aaron Rodgers' (guitar) musical prowess
• While Halle Berry topped the list across varying age ranges, Gen Xers (40 percent) and younger Baby Boomers (31 percent) showed the most excitement
• Millenials chose Conan O'Brien (19 percent) over Robert Pattinson (15 percent), both guitar players
• Older Baby Boomers (27 percent) were most excited to discover Gwyneth Paltrow's musical talents, while older Americans from the Silent Generation (23 percent) were most interested to learn that Warren Buffet plays the ukulele

The findings are the result of a nationally-representative telephone survey of 1,010 adults ages 19 and over, conducted by KRC Research, April 14-17, 2011, on behalf of NAMM. The margin of error for this study is +/-3.1 percent at the 95 percent confidence level. The data was weighted by demographic variables to ensure the sample accurately reflects the U.S. adult population.

About National Wanna Play Music Week

National Wanna Play Music Week is the main initiative every year for NAMM's Wanna Play? public awareness campaign, designed to educate the public on the numerous proven health benefits that music and music education has on people's everyday lives, and to encourage people of all ages to pick up any type of instrument and learn how to play. In addition, Wanna Play? has the support of more than 100 celebrities, including Jack Black, Jeff Daniels, Robert Downey Jr., Band from TV, Orianthi, and Gary Sinise. For more information and to get involved, interested parties can visit www.wannaplaymusic.com.

About NAMM

The National Association of Music Merchants, commonly called NAMM in reference to the organization's popular NAMM trade shows, is the not-for-profit association that unifies, leads and strengthens the $17 billion global musical instruments and products industry. NAMM's activities and programs are designed to promote music making to people of all ages. NAMM is comprised of more than 9,000 Member companies. For more information about NAMM, please visit http://www.namm.org or call 800-767-NAMM (6266).

(i) Results from the 2009 Public Attitudes Toward Music study.

MEDIA CONTACTS:
Elizabeth Lascaze or Jessica del Mundo – GolinHarris
Public Relations | (213) 623-4200
[email protected] or [email protected]

SOURCE National Association of Music Merchants

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