GODIVA® Introduces New Dark Chocolate Liqueur

The Belgian chocolatier in connection with Diageo rounds out chocolate liqueur profile with sultry new flavor

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Feb 10, 2014, 10:16 ET

NEW YORK, Feb. 10, 2014 /PRNewswire/ -- To celebrate the most indulgent day of the year, GODIVA Liqueur Company introduces new GODIVA^® Dark Chocolate Liqueur. Combining the renowned GODIVA chocolate tradition with spirited innovation, this liqueur is the delicious embodiment of liquid dark chocolate. With Valentine's Day quickly approaching, this is the perfect occasion to bring the gold standard in chocolate to the ultimate chocolate martini.

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The enticing GODIVA Dark Chocolate Liqueur was inspired by GODIVA's rich dark chocolate and pleases the palate with a blend of flavors including deep, unsweetened dark chocolate, bright black cherry, candied sweet orange peel with a hint of cold-brewed coffee peeking through. This versatile liqueur is dairy-free, allowing it to easily mix with an array of spirits and ingredients, resulting in the perfect cocktail to share with friends during a night out on the town, while entertaining at home, or when toasting a special moment. Revel in the moment by mixing it into the signature GODIVA Dark Desire made with CIROC^® Amaretto and orange juice or put a modern spin on one of the country's most enjoyed cocktails, the Chocolate Martini, by mixing GODIVA Dark Chocolate Liqueur with CIROC^®Ultra-Premium Vodka, a sure way to spice up an evening with friends.

"We're excited to provide chocolate lovers with the latest addition to the GODIVA Liqueur family," says Stephanie Jacoby, Director of Liqueurs. "GODIVA Dark Chocolate Liqueur is a delicious full-flavored indulgence with less guilt. As with all of our decadent offerings, we encourage everyone to drink responsibly."

The new flavor will launch this month at a suggested retail price of $29.99 per 750ml bottle. It will be available nationwide wherever fine spirits-based beverages are sold and joins GODIVA Chocolate Liqueur and White Chocolate Liqueur.

For more information please visit the brand's Facebook page at www.facebook.com/GodivaSpirits or DRINKiQ.com.

About Diageo
Diageo is the world's leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, beer and wine. These brands include Johnnie Walker, Crown Royal, J&B, Windsor, Buchanan's and Bushmills whiskies, Smirnoff, Ciroc and Ketel One vodkas, Baileys, Captain Morgan, Tanqueray and Guinness.

Diageo is a global company, with its products sold in more than 180 countries around the world. The company is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE). For more information about Diageo, its people, brands, and performance, visit us at www.diageo.com. For our global resource that promotes responsible drinking through the sharing of best practice tools, information and initiatives, visit DRINKiQ.com. Celebrating life, every day, everywhere.

About GODIVA Chocolatier
GODIVA was founded over 85 years ago in Brussels, Belgium and has grown to become the global leader in premium chocolates. GODIVA is one of the most widely recognized chocolate brands in the world, and one that consumers universally associate with prestige, elegance and quality. From its famous truffles and shell-molded chocolate pieces to its European-style biscuits, gourmet coffees, and hot cocoa, GODIVA Chocolatier is dedicated to excellence and innovation in the Belgian tradition. Over the past few years, GODIVA has delighted customers with innovative products such as shakes, soft-serve ice cream, chocolate dipped items and most recently the new Cake Truffles and Ultimate Dessert Truffle Collections, defining itself as the destination for chocolate. www.GODIVA.com.

SOURCE Diageo