frog design Opens New Studio in Munich

MUNICH, March 30 /PRNewswire/ -- Global innovation firm frog design today announced it has opened a new studio in Munich and will move its German operations from its previous location near Stuttgart. The studio will be headed by newly appointed General Manager Birgit Baier.

"Munich's strong entrepreneurial culture and diverse creative community make it an ideal place for frog," said Doreen Lorenzo, president of frog design. "As one of the world's most important centers for business and innovation, Munich is a powerful hub to foster our presence in the German market and further extend our reach in Europe."

Despite the global economic crisis, frog has experienced significant worldwide growth and sees Europe as a key market for expansion. With additional European studios in Amsterdam and Milan, frog works with major clients including BBC, Conde Nast, GE, and HP, among others.

"frog has a strong legacy in Germany, and Munich represents an exciting new chapter for our growth in the market," said Birgit Baier, general manager of frog design in Munich. "The move gives us the opportunity to be closer to some of the world's greatest companies, serve our local clients more effectively, and attract outstanding talent."

Founded in 1969 by German design legend Hartmut Esslinger, frog design has created groundbreaking work for companies including Apple, Lufthansa and Sony. Today frog has more than 450 employees and 8 studios in Europe, Asia, and the US, and works across a broad spectrum of industries, including telecommunications, entertainment, software, consumer electronics, and healthcare.

About frog design, inc.

frog design is a global innovation firm and works with the world's leading companies, helping them to create and bring to market meaningful products, services, and experiences. frog's multidisciplinary process reveals valuable consumer and market insights and inspires lasting, humanizing solutions. With a team of more than 450 designers, technologists, strategists, and analysts, frog delivers fully convergent experiences that span multiple technologies, platforms, and media. frog works across a broad spectrum of industries, including consumer electronics, telecommunications, healthcare, media, education, finance, retail, and fashion. Clients include Disney, GE, HP, Logitech, Microsoft, MTV, Seagate, Yahoo! and others. Founded in 1969, frog is headquartered in San Francisco, with studios in Amsterdam, Austin, Milan, Munich, New York, Seattle, and Shanghai. frog design is an independent division of Aricent, a global innovation, technology, and outsourcing company, focused exclusively on communications. Aricent is owned by Kohlberg Kravis Roberts & Co., Sequoia Capital, The Family Office, and Flextronics.

SOURCE frog design, inc.