Fitcode signs with AG Jeans, integrates with JAG Jeans to help women find their perfect denim fit
Partnerships provide consumers with personalized, fit-focused shopping experience, while helping denim brands boost sales and cut returns
SEATTLE, Feb. 9, 2017 /PRNewswire/ -- Fitcode, a fashion data company that specializes in women's denim, is partnering with AG Jeans and JAG Jeans to give consumers a more personalized, fit-focused shopping experience.
AG signed its partnership agreement with Fitcode in February 2017, and the integrated Fitcode experience is slated to go live on agjeans.com in March 2017.
"We are very excited to integrate with AG Jeans," says Rian Buckley, Fitcode co-founder & CEO. "Fitcode loves partnering with brands and retailers looking for innovative ways to differentiate and personalize their customer experience, so AG was a natural fit for us."
Fitcode also launched today on jagjeans.com.
Today's JAG launch provides women of all shapes and sizes—ranging from 0 to 24W—with an easy way to find JAG styles best-suited for their unique body type.
"JAG understands real women's bodies, and it continues to blend fit and style perfectly," says Buckley. "We're thrilled to be partnering with a local company that shares our fit philosophy."
Visitors to jagjeans.com can take the Fitcode fit quiz and shop curated denim recommendations within their Fitcode without ever leaving the site. Fitcode's Jeanius team hand measures each style and provides denim details on variables that impact fit, like stretch, fabric content, and inseam.
"We value our partnership with Fitcode," says Connie Maynard, president of JAG Jeans. "They know denim and fit inside and out, and integrating their technology on our site was quick and easy."
The two Seattle-based brands are co-hosting a complimentary denim fit lab with Styled Seattle on February 18 at Westfield Southcenter to help shoppers find their perfect fit.
Fitcode previously integrated with hudsonjeans.com in Fall 2016. Supported retail and denim partners also include Nordstrom, NYDJ, 7 For All Mankind, Citizens of Humanity, J Brand, JOE's Jeans, Paige, FRAME Denim, Kut from the Kloth, and Blank NYC.
About Fitcode
Based in Seattle, Fitcode is a fashion data company that enhances the shopping experience by focusing on fit, not size. By women and for women, Fitcode helps ladies of all shapes and sizes shop with confidence and find great-fitting denim that they love—and helps retailers and brands convert browsers into confident buyers while increasing sales and inventory efficiency and decreasing returns. www.fitcode.com
About JAG Jeans
JAG makes jeans for women, designed by women. We spend hours fit testing every style and fabric in our line to ensure that our jeans fit properly and flatter women of all shapes and sizes. We are proud to offer a full spectrum of classic silhouettes and fashion trends in sizes ranging from petite size 0 to plus size 24W. JAG believes that fit, fashion, and comfort are not mutually exclusive when it comes to finding the perfect pair of jeans. When you find JAG, you find your perfect fit. www.jagjeans.com
SOURCE Fitcode
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