FaviconWebsite.com Rewrites the Playbook on Ad Space Sales, Offers Web Surfers Compelling, Dynamic Content Discovery Opportunity

GOTHENBURG, Sweden, May 12, 2014 /PRNewswire/ -- Inspired by the success of MillionDollarHomePage.com, the developers behind the Favicon Website (http://www.faviconwebsite.com/) saw an opportunity to vastly improve upon that winning model. The site is a revolutionary advertising and content discovery platform all in one, with a clean, contemporary design that's much easier on the eyes than traditional pixel marketing. Learn more about this intriguing new platform at http://www.faviconwebsite.com/terms.

Photo - http://photos.prnewswire.com/prnh/20140509/86340

The Favicon Website sells ad space for favicons, which are the unique, website-specific design elements that appear in browser address bars next to the URL. The homepage has space for a total of 3,600 advertisers. When developing the site, the team settled upon the 60x60 layout because that size easily adapts to most devices and form factors.

"Internet users are always looking for new content," remarked Tony Smith, creator of the Favicon Website. "Similar to a news site or blog, the Favicon Website loads new content right at the top of screen. Users can hover over the images to get brief descriptions of the destination content."

Each favicon on the Favicon Website links directly to its respective advertiser. The developers understand that generating traffic is an uphill climb, and new businesses often struggle to gain visibility on the web. That knowledge became part of the rationale behind the site's creation. 

"The Favicon Website offers a relatively low-cost entry into a never-before-seen kind of discovery and ad platform," explained Smith. "We investigated the idea of favicon advertising and found that no one has done anything quite like this. Our site is remarkable in that the supply of ad spaces is inexhaustible; it's ideal for startups and small businesses looking to drive traffic without breaking the bank. Old-school pixel marketing sites only had a finite amount of space to sell. The Favicon Website, on the other hand, will always have fresh content to explore and new spaces to sell."

The developers of the Favicon Website have placed a premium on being unique, with a business model that all but guarantees sustainability. As new favicons enter at the top left, old ones are pushed out at the bottom right. As such, the developers cannot guarantee that a favicon will stay on the page for any specific time.

In the interest of fostering a friendly and safe environment, the developers reserve the right to be discriminating in their choice of advertisers. For instance, the site will not promote hateful, offensive, or illegal content, nor will the site sell favicons linking to personal Facebook pages.

As word gets out about what the Favicon Website has to offer, the team expects the page to quickly fill with content.

About FaviconWebsite.com

FaviconWebsite.com is an advertising and content discovery platform for individuals, startups, small businesses, and organizations. The site drew inspiration from MillionDollarHomepage.com and its copycats, but took the concept in a completely new direction.

SOURCE FaviconWebsite.com

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