eTrigue Delivers Marketing Automation Content Manager

SAN JOSE, Calif., June 3, 2015 /PRNewswire/ -- eTrigue® Corporation (www.eTrigue.com), the ease-of-use leader in cloud-based marketing automation, announced the availability of an enhanced content manager for its DemandCenter® marketing automation software-as-a-service offering. Content drives engagement, whether the content is in the form of downloadable documents or images that are used within email messages and landing pages. The DemandCenter content manager simplifies the management of content that powers an organization's inbound and outbound campaigns and marketing programs.

Logo - http://photos.prnewswire.com/prnh/20150602/220343LOGO

The DemandCenter content manager is accessible through role-based permissions to individuals designated by the master administrator of the account. Content elements are now directly accessible without accessing the content through the landing page or email template editors. Marketing users with sufficient permission are able to directly manage content within an organizations' instance of eTrigue DemandCenter, as well as add new content, including documents and images.

Marketing-friendly natural language folder naming is supported in order to keep campaign assets organized so that items are readily identifiable, organized and easy to find. Support for unlimited folders and sub-folders are also included. This same content repository is then available within both the landing page builder and within the email builder to facilitate building out marketing assets used in campaigns.

"Our content manager is a result of requests from users who wanted greater visibility into the content they've already produced and a simplified, yet secure entry point for content producers and graphics professionals," said Jim Meyer, vice president and general manager at eTrigue. "Content drives effective inbound and outbound campaign success. Making content elements more accessible within an organization can foster greater cooperation with content producers and graphics professionals."

About eTrigue Corporation
eTrigue is a leading provider of marketing automation SaaS products that accelerate the way marketing and sales teams generate qualified leads and close sales. The DemandCenter marketing automation platform is consistently rated as easiest to use and helps marketers build more successful demand generation programs quickly.

For more information please visit www.visitIQ.com or www.etrigue.com or call 1-800-858-8500.

eTrigue, DemandCenter, VisitIQ, SalesPro, Intelligent Demand Generation and Marketing Automation for the Rest of Us are trademarks or registered trademarks of eTrigue Corp. All other trademarks are recognized and remain the property of their respective owners.

Contact:
Tony Tissot
eTrigue Corporation
(408) 490-9818
Email

SOURCE eTrigue Corporation

Related Links

http://www.etrigue.com

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

440k+
Newsrooms &
Influencers

9k+
Digital Media
Outlets

270k+
Journalists
Opted In

GET STARTED