ED By Ellen Partners With Camuto Group
NEW YORK, Sept. 8, 2015 /PRNewswire/ -- Leading distributor of women's fashion footwear, Camuto Group has entered a partnership with Ellen DeGeneres' new lifestyle collection, ED, set to kick off for the Spring 2016 season.
ED footwear is comprised of a mix of casual and athletic styles. Its sophisticated and wearable look showcases thoughtful attention to detail, reflecting Ellen DeGeneres' personal style and spirit. "I am so excited for my brand to partner with the Camuto Group. They say you have to walk a mile in someone else's shoes to really know how they feel. Well, now you can literally walk a mile in my shoes, or even further if you choose," said Ellen DeGeneres.
The collection will offer a wide range of both urbane and sharp sport styles made of soft leather, luxe suede, natural linen, canvas and denim in neutrals, whites and shades of blue with pops of red. The prices will range from $80.00 to $300.00 and will be available at better department stores and specialty boutiques.
Alex Del Cielo, Chief Executive Officer, Camuto Group, said, "We are excited to partner with Ellen and her ED by Ellen DeGeneres brand. Ellen has broad, global appeal and her interest in making stylish, comfortable footwear is a tremendous opportunity in the marketplace. We anticipate strong brand growth and are eager to build the business together worldwide."
Launched in June, ED offers an array of product that includes home, apparel and accessories available at EDbyEllen.com
ABOUT ED
ED is Ellen DeGeneres' new American lifestyle brand inspired by her iconic style, values and personality. With a passion for interior design, architecture and fashion, Ellen brings her unique vision to this beautifully designed, high quality collection of women's apparel, accessories and decorative home. The lifestyle brand is real, accessible and every product feels like a personal connection between Ellen and the consumers around the world. EDbyEllen.com
ABOUT CAMUTO GROUP
Camuto Group is a leading organization for design, development and distribution of women's fashion footwear. Renowned for its ability to develop lifestyle brands on a global scale, Camuto Group is building on the success of the Vince Camuto® and VC Signature Vince CamutoTM brands, extending into collections such as the recently introduced Louise et Cie® brand, Two By Vince Camuto® brand and a menswear line. Camuto Group also holds the footwear licenses for brands such as BCBGeneration®, BCBGMAXAZRIA®, Lucky Brand® and Jessica Simpson Collection®. The portfolio also includes the sourcing of footwear for Tory Burch®, as well as a partnership with Bernard Chaus. Revered for its ability to design and source, the company and its partners operate 95 retail locations globally and products are sold in over 5,400 doors worldwide.
SOURCE ED by Ellen DeGeneres
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