DSW Announces Second Annual National Shoe Lover Day

COLUMBUS, Ohio, Oct. 17, 2014 /PRNewswire/ -- DSW Inc. (NYSE: DSW) will anniversary their holiday, National Shoe Lover Day, DSW's unofficial official holiday which dedicates one entire day to shoe love. This year, National Shoe Lover Day falls on Saturday, October 25, 2014.

To celebrate National Shoe Lover Day, DSW is giving 1 in every 25 Shoe Lovers nationwide the chance to win free shoes! Each of the 428 DSW stores, plus dsw.com, will participate. Customers who make a purchase on October 25 will receive a peel-off card with a chance to win free shoes. Shoe Lovers are also encouraged to snap pictures of their party shoes on social media with the hashtags #ShoeLoverSelfie #Ad that day to Facebook, Twitter, and Instagram for another chance to win free shoes. Leading up the day, the DSW blog, Do You Speak Shoe Lover?, has an interactive countdown for social media fans, plus a fun video to celebrate the free shoes giveaway: http://bit.ly/1vB9rHR. (Find full offer details and more information here: http://bit.ly/PYQLPU).

"This is our day to celebrate all the shoe love that people feel throughout the year," said Kelly Cook, Chief Marketing Officer, DSW Inc. "We want everyone to feel the way we do about shoes, and DSW gives them that opportunity with National Shoe Lover Day."

DSW is the destination for savvy Shoe Lovers everywhere. Customers experience a breathtaking assortment of designer shoes, boots, and sandals at everyday value prices in a convenient, assisted yet self-select shopping environment. Aisles are filled with the latest trends in men's and women's shoes, giving customers a staggering amount of choices. From casual and athletic shoes to top-brand dress shoes, DSW is the ultimate destination for anyone who loves fashion and the excitement of finding the perfect shoe. For an even larger selection, dsw.com offers more styles, luxury brands, extended sizes, and kids' shoes.

About DSW:

DSW Inc. is a leading branded footwear and accessories retailer that offers a wide selection of brand name and designer footwear and accessories for women, men, and kids. As of October 23, DSW operates 430 stores in 42 states and operates an e-commerce site, http://www.dsw.com, and a mobile site, http://m.dsw.com. DSW also supplies footwear to 370 leased locations in the United States. DSW offers a free, award-winning loyalty program, DSW Rewards, where customers earn certificates toward future purchases and receive exclusive offers. For store locations and additional information about DSW, visit http://www.dswinc.com.  Follow DSW on our blog at http://www.doyouspeakshoelover.com, on Facebook at http://www.facebook.com/DSW, and on Twitter at http://twitter.com/DSWShoeLovers.

Photo - http://photos.prnewswire.com/prnh/20141016/152711  

SOURCE DSW Inc.

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