DITA Fest 2012 Registration Now Open to DITA, XML and Structured Content Professionals

WHAT:

SDL (LSE: SDL), the leading provider of Global Information Management solutions, announces the fifth annual DITA Fest 2012, which brings together the XML community for thought-provoking discussions, presentations and demonstrations on DITA – the XML content standard, product content and customer experience.

WHY:

• Companies are seeing the value of highly relevant, searchable and personalized content across multiple channels as part of providing the best customer experience.
• Structured content technologies are allowing companies to transform product content creation, delivery and management, and realize enormous cost savings, efficiency gains and business benefits.
• Adoption of DITA has increased dramatically in the past several years, with global businesses achieving as much as 30 to 50 percent savings in content production and translation costs.

WHO:

• Keynote speaker Jane McGonigal, PhD, renowned game designer and best-selling author of Reality is Broken will bring insight and perspective from her years of experience working with games and virtual communities and how that translates to the real world.
• Chris Shockowitz, Senior Manager, Collaboration Solutions, Intel, will discuss Intel's content management program strategy.
• Laura Bellamy, Information Architect, VMware, will discuss next generation customer engagement with product content.
• Andrew Thomas and Tom Smith of SDL will provide a vision for the future of intelligent product content.
• Exciting discussions led by DITA and content management thought leaders from some of today's leading companies including Autodesk, Brocade and OSIsoft.

WHEN:

Tuesday, October 23, 2012 from 10:00 a.m. to 6:00 p.m. PDT

Doors will open at 9:00 a.m.

WHERE:

Hotel Sofitel San Francisco Bay

223 Twin Dolphin Drive

Redwood City, CA 94065

This event is free of charge.

Register: www.sdl.com/ditafest2012

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